Problem description
1、 PC end mobile adaptation
The landing page of mobile search results must be a mobile page rather than a PC page.
The rectification measures are as follows:
(1) Design and build mobile stations that form a corresponding adaptation relationship with PC stations, and actively provide Baidu with mobile pages and adaptation relationships.
(2) Adapt the PC site to adapt to the mobile browser interface and bring users a good visual experience.
2. Page layout
(1) The main content of the first screen should not be less than 50% of the overall page, and the main content should be located in the center of the mobile phone screen. Pay attention to excellent typesetting and clear paragraphs. Reasonably use different font sizes to distinguish the primary and secondary information of the page, pay attention to adjusting the location and size of multimedia resources such as pictures and videos, and coordinate with the overall layout of the page.
(2) Landing page experience advertisement
① No floating ads, pop-up ads, screen blocking ads, flashing ads, carousel ads and other advertising forms are allowed to be placed anywhere on the landing page. It is not allowed to block the main content and functions of the page, so as to avoid interfering with users' normal browsing experience and search needs.
② The top of the first screen of the landing page is allowed to embed high-quality advertisements of no more than 10% of the area of one screen. High quality advertisements refer to those with clear advertising signs in form, beautiful style, good visual experience, and the propaganda content does not violate the requirements of laws and regulations, and does not involve false and deceptive information. They are trustworthy.
3. Interaction function specification
(1) Function key setting
① The functional position must be fixed, without shaking or flickering. There must be a certain distance between it and other content modules (such as advertisements) on the page, without overlap, to avoid user misoperation.
② The function must be simple and easy to use, friendly and convenient to operate, and the actual function must be completely consistent with the text description, and no guidance information or guidance jump to the third party page is allowed.
③ Functions can be set as embedded style or suspended style. The area of function buttons on a page can not exceed 10% of the area of a screen. Users can not block the content of the page or perform other function operations.
④ The consultation function can only appear once on the current page, and the position is not allowed to appear at the top; The consultation dialog window cannot pop up automatically without the user actively clicking;
(2) Function key use
In order to ensure the convenience of the search user to browse the page, operations such as page sliding up and down and tab module switching should be smooth and not stuck. Ensure that the search user functions are user-friendly and easy to operate, and that there are no cumbersome steps or repeated clicks that do not meet expectations.
① Function keys: the download key fails, the video or audio playback key fails, the progress bar cannot be dragged normally, and the video horizontal screen fails to play.
② Filter key: the filtering classification is wrong, there are relevant results but relevant information cannot be filtered, and the filtering results need to be filtered again after clicking.
③ Search positioning: the search function cannot be used; The product covers resources but does not locate accurate content; The product content is rich, but the user demand information is not directly located.
