In the past two years, the most eye-catching mobile game in the three consumptions market is the Royal Match released by Dream Games. After achieving a revenue of US $2 billion at the end of last year, this game has exceeded US $3 billion in five months, and the monthly flow of water has exceeded 1.2 billion yuan, becoming the world's first truly three consumptions track.
The end of the universe is elimination.Although it is a joke, in the field of leisure games, which play an important role in the mobile game industry, elimination games have always been the most important category. In addition to the classic three cancellations, there are three tracks that are more meaningful: merge elimination, stack elimination and simulation play
Elimination has always been a major category in the game market, but for a long time, the track has been dominated by overseas leisure giants such as Playrix, King, Dreams Game, and leisure companies such as Chinese manufacturer Leyuan, Lemon Weiqu, and Japanese manufacturer Line have also built a high threshold through category cultivation.
For a long time, the three consumptions have been a magic category.In the eyes of players, it seems to be at the bottom of the "contempt chain", but in the market, we can also see the powerful ability of this category to attract money.
Boombox Games' triple match 3D, a triple play product released in April 2022, has been making waves in the mobile game field. So far, this game has been downloaded more than 10 million times on Apple and Android devices.In August this year, the number of downloads of the game increased sharply, and nearly 800000 installations were achieved that month.
In the leisure game category, in addition to the common experience of single player elimination, PVP play has attracted more and more attention. Even Candy Crush Saga, which has been online for more than 10 years, has started to hold competitions and in game competitive activities, and even Match Masters, a pure PVP three consumer game with a monthly flow of 90 million yuan, has emerged.
Looking at the global mobile game market, the three consumptions are an enduring category.It is simple to play, light leisure, low requirements for equipment, and very fragmented. It is naturally compatible with the mobile terminal, and has also produced a number of classic products such as Candy Crush.
As one of the oldest categories in the mobile game market, the head product of the elimination category has always stood firm in the mobile game market.