Share the brand today Marketing Basic Skills—— Content Marketing necessary 5 models 。
▪️ Content marketing is a marketing strategy, which involves creating, publishing and disseminating valuable content to attract users, impress users, and influence the positive relationship between users and brands/products.
▪️ The core elements of content marketing include:
01 Applicable to all media channels and platforms.
02 It should be transformed into a valuable service for users.
03 There should be measurable results, which will eventually lead to profitable behavior.
🔍 5 models necessary for content marketing:
➊ 5A population stratification model
➋ Man cargo yard model
➌ Commodity opportunity crowd model
➍ Content classification model (brand content, word-of-mouth content, transformed content)
➎ Content transformation model
(Please see the picture for detailed model interpretation~)
Content source: Ollie's marketing notes
Original article, author: Love Operation, if reproduced, please indicate the source: https://www.iyunying.org/yxzs/neirong/335562.html
