Bo Xun: March 2020 Marketing Calendar

Bikini Day

March 1 day

should : Bikini Making Festival

Wear a bikini and shoot the product,

You can enjoy the special offer of the brand that day;

Then you can buy media stories,

Your brand has no bottom line hype.


Avon introduces direct sales to China

March 2, 1990

should : Be Your Direct Selling Festival

Apply to become a brand agent on the same day,

What privileges and privileges are available——

As a tribute to the Direct Marketing Festival.

Just by taking advantage of the power of health and limitless events,

Play a dispute with your brand Marketing


whole country Ear Day

March 3rd

should : Headset free promotion

For example, when shopping on the same day, you can participate in the lottery,

Prize Magic Sound, Iron Triangle, Bayer earphone.


Cat and dog anniversary

March 4th

should : Dog and Cat Anniversary

The so-called "three cats and four dogs",

So we can put March 4,

It was built as a cat and dog memorial day - the photo of the cat or dog was aired on that day,

Can participate in the lottery or enjoy special offers.


Learn from Lei Feng Day

March 5th

should : Learn from Lei Feng's Day

Showing good deeds @ brand official WeChat,

Immediately upgrade the brand VIP——

To do good for good.


The Waking of Insects

March 5th

should : Play with Your Waking Insect Festival

If you leave a telephone number in the background of the public account, you will wake up at 3:00 a.m,

You can get a discount code when you answer the phone,

There are gifts for doing things according to the instructions of the phone (inspired by the Blue Whale game).

——Innovative solar term promotion and hype.


World Glaucoma Day

March 6th

should : Be your eyes

Union @ Ma Yinglong event marketing,

The whole network distributed "Eye Care" package,

Turn this day into a spoof day.


Girls ' Day

March 7th

Women's Day

March 8th

should : Promotion of Girls' Day

It is offensive to be willing to call people women these days,

On the other hand, there are too many female brands doing promotions,

If you don't become a customer, you will be robbed by your competitors,

So the theme of the promotion is Girls' Day,

And inform the start of the promotion on March 7;

Happy Girls' Day on March 8,

And the reminder is that the promotion will end.


Barbie's birthday

1959 March 9th

should : Barbie, the 60th birthday gift

For example,

  • A Barbie doll of 60 years old will be given away when shopping for more than 58 yuan;

  • 58 likes, Take it away Barbie, 60 years old;

  • If you have answered 58 points, you will be sent Barbie's 60th birthday


Bell invented the telephone

March 10, 1876

should : Telephone Festival Activity

  • Ordinary, you can make the telephone festival a 24-hour question answering, and use a whole day to solve customer problems;

  • For literary and artistic purposes, the telephone festival can be made into a tree hole, and 400 telephones can be used to collect customer secrets for special topics;

  • Second, I will wake up the customers at the promotion. Hello, so I call you today for the phone festival


Qin Shihuang's Terracotta Warriors and Horses Found

March 11, 1974

should Give away tickets for Terracotta Warriors and Horses

The first three orders of the day,

Give away tickets to the Terracotta Warriors and Horses,

Plus round-trip air tickets.


Arbor Day

March 12th

should Arbor Day

  • If you make products,

    Copy Alipay Ant Forest to do H5 tree planting game,

    Share with friends or groups or ask for water for friends,

    The product can be bought at a preferential price after five times of watering.

    And after watering, remind to download APP to receive red packets

    Both download volume and sales volume are good.

  • If you sell products,

    It's simple and rude,

    Just buy products and send seeds——

    For example,

    Buy Huawei to send sunflower seeds,

    Buy millet and send millet seeds,

    Buy a hammer and send nuts and seeds.


Family planning is set as the national policy

March 13, 1982

should Benefits for only child

Where only children shop,

All can enjoy special price,

Or send more samples.


White Valentine's Day

March 14th

should : Buy women and give men free

White Valentine's Day is a day for girls to give gifts to men,

Surprise gifts given to men by girls when shopping that day;

A surprise gift given to the man when he went shopping that day.


Consumer Protection Day

March 15th

should : Play crisis PR

Staring at the 315 party,

Brand named Apologize immediately,

The industry was immediately dismissed,

The small mending knife that the opponent was called


Hand in hand love for poor little partners National Day of Unified Action

March 16th

should : Hand in hand Day

Total amount of shopping on the day N%,

All donated to the Hope Project;

The top three in terms of consumption amount,

N% of the total amount can be divided.

Let the poor and rich,

Play hand in hand


Chinese National Medical Festival

March 17th

should : Send "medicine"

Pack the gifts of the day as "medicine",

  • For example, if you buy makeup, you will get the corresponding lotion,

  • For example, the top up game gives away the invincible code of the day,

  • For example, if you buy a product, you can get a product tutorial,

By virtue of the National Medical Festival, it reflects the benevolence of the brand.


National Liver Love Day

March 18th

should : Reward those who love liver

23:00-1:00 is the time for liver detoxification,

Therefore, during this period of the day, special offers are specified and free orders are drawn,

To reward those who love "liver"... and then buy media to hype you.


Yashan Naval Battle

Lu Xiufu Late Southern Song Dynasty Emperor Zhao threw himself into the sea.

March 19, 1279

should : perform a memorial ceremony

There are precedents for the Cold Food Festival and the Dragon Boat Festival,

You can make a cliff festival

The accumulation of festivals is to eat your products,

Wear your products, or even burn your products


Man first circumnavigated the earth by hot air balloon

1999 March 20th

should Encourage first exposure

The first small step now is a big step tomorrow.

As long as fans show their first ____,

Can participate in the brand lottery.


Vernal equinox

March 21st

should : Promote the Spring Equinox

According to the promotion data I played many times before,

Promote in the name of more than half of Spring,

And all CRM tools wake up,

Sales will not be low.


World Forest Day

March 22nd

should : Forest Day

  • If you haven't done Arbor Day,

    It is generally the same as the tree planting node,

    Only the former appeals to planting trees,

    The latter appeals to planting forests

  • If you have done Arbor Day,

    Then wake up again on Forest Day,

    Said that the trees planted before grew up and were taken away when shopping


World Water Day

March 22nd

should : Water is healthier

Launch the activity of # water XX brand #,

Encourage regular customers to participate in complaining about the brand

Then buy some talent stars to participate,

You are welcome to complain in any form.

It will be an interesting experiment.


Adam and Eve Health Center, the first sex goods store in China, opened

March 23, 1993

should Sexy hair suit

Take out your cheapest best seller,

Add several fun toys for package sale,

Then buy media reports that you hype too much.


Malaysia Confirms Flight MH370 Crashes in the Indian Ocean

March 24, 2014

should Black and white wind mourns

Change the page to black and white memorial style,

To convey the message of,

A kind of humanistic care.


Greek National Day

March 25th

should Reward Greek Tour

On the same day, it announced that employees would be rewarded for their Greek tour,

To hype your company's abnormal welfare.


Greek National Day

March 25th

should Reward Greek Tour

On the same day, it announced that employees would be rewarded for their Greek tour,

To hype your company's abnormal welfare.


The Louvre has a separate exhibition room for the Mona Lisa

March 26, 1998

should Reward France Tour

After seeing Greece off

Announce smoking on the same day A regular customer,

Free French tour,

Continue to hype your brand's abnormal welfare.


World Theatre Day

March 27th

should Cross border with drama

Talk about the recent dramas on the internet,

You can sponsor, name or buy free tickets,

Add brand name and cultural endorsement to the brand


Anniversary of the liberation of millions of serfs in Tibet

March 28th

should Entrepreneur special

Every entrepreneur on that day,

Or guarantee to start a business within one year,

You can enjoy the brand special offer on the same day,

——Promote in the name of liberating labor slaves,

It can not only promote sales but also cause a round of media controversy.


Earth Hour

March 28th

should Anti Earth Hour

At 20:30-21:30, we will make a big promotion, draw prizes and broadcast live,

It shows that the brand Real is honest and not famous for environmental protection

Then buy media and big V to discuss whether the practice is reasonable.


American scientists predict

Rocket trip to the moon

Will become possible

March 29, 1919

It's been 100 years

should Mutual aid plan for moon landing

Launched the mutual aid plan for moon landing on the same day,

99 yuan per person as the moon landing travel fund,

When Musk's moon landing plan is realized,

Take N participants to the moon according to the total amount of funds

——Attract audience and media attention.


Starbucks Coffee Birthday

March 30, 1971

should Happy birthday

Happy 48th birthday to Starbucks,

Buy a batch of electronic gift certificates and send messages,

Said to invite your regular customers to have a cup of coffee

It seems that the cooperation with Starbucks is the best,

Even if it can't, it also protects the old customers.


Viagra launched on the market

March 31, 1998

should Hair lengthening package

Make a batch of long packaging in advance,

The day of appeal is Viagra Day,

Buy small packages and get bigger ones,

(Viagra becomes more harmonious)

Repurchase media and big V dispute.

The original text originated from WeChat official account (He Hua from heaven)

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