Activity operation
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Tencent bosses share the whole process of online activity operation A complete online activity includes five steps: preparation period, planning period, implementation period, communication period, and review, and the detailed map is shared. -
Online Activity Operation Executive Manual It has been nearly eight years since 2013 when we started to operate. During this period, we have successively contacted WeChat malls with three levels of distribution, one yuan looting and other single play methods, and then we have contacted SaaS products such as Youzan, Renren Store and Xiao'etong; For several years, while pondering, reading and listening -
Activity planning methods and steps (sop) Reading guide: I don't know whether many operation students have such a feeling that everyone can plan an activity, but when we go deep into the reasons and logic behind it, we are temporarily tongue tied. The reason is in the brain, but we don't know how to say it. Everyone seems to do it this way. Below -
How to design operation activities with high return on business value? During festivals, many companies launch corresponding promotional operations to increase revenue. Behind the stimulation of consumption, we tried to catch more traffic with the gimmick of pulling wool. Looking forward to 2022, the world of the Internet is undergoing some changes: less and less free, more and more subsidies -
Complete online activity operation process! Guide: There are many holes in online activities, and the work to be carried out is very detailed, but online activities can often help you grow into an excellent operator. Text Author ID: Yichen University Scholar I. Online Activity Operation Overview Online activity must be able to generate short -
You need to do an activity | Internet Operations This article is about 2200 words, and is expected to be read for 6 minutes. Internet platform and offline space are the same in nature and can be regarded as a product. Take the bar as an example. You are a very emotional manager, and you are a very skilled bartender -
The way for event operation experts to advance Control the propaganda rhythm. At the beginning of the activity: emphasize how good the reward is (use the script to package the reward value). At the middle of the activity: emphasize how many people participated in the activity (use the psychology of conformity and authority). Before the end of the activity: emphasize taking time to participate (use the psychology of loss avoidance and backwardness -
Operation process template of online activity scheme This template is a set of more general activity templates obtained from the years of activity operation experience of the small editor to help the operation partners clarify the idea of activity planning and quickly complete an activity planning scheme. It has a certain scope of application, has the limitations of its own experience, and cannot be expressed -
How to complete an excellent activity planning scheme? For new operators, they may have seen countless activity cases, and there are many activity ideas in their mind, but when they need to start their own practice, they will still be in a hurry. The reason is that they can't really understand the purpose of the activity, and can't grasp the truth of users -
Activity operation part - operation process template of activity scheme (to novice) This template is a set of more general activity templates obtained by the author from years of experience in event operation, helping the operation partners to clarify the idea of event planning and quickly complete an event planning scheme. This template has a certain scope of application and has its own experience limitations -
Is it difficult to plan an online activity? It can be done in seven steps! Let's think about one question first: Zhang San has issued two coupons to each customer in order to improve the customer price of the store. The first one is a 60 yuan red envelope for new people without threshold, and the second one is a 70% discount coupon for the whole audience. Do you think Zhang San can achieve his goal? Why? Answer: It is impossible to improve the customer list -
Understand the operation of activities The content of this chapter is a summary of the operation of the two years' activities, from no purpose and no goal to clear goals and objectives. Activity operation must be a purposeful means of user growth or transformation within a certain period of time. Therefore, it is still the same as the fourth type of user operation: pulling new, retaining, promoting -
The whole process of operation activity planning and promotion sop Source ID: Maria activity has become one of the most effective ways for enterprises to gain customers, expand brand awareness and promote products. More and more enterprises have begun to invest a lot of money in the strategic deployment of activities. The Marketing Department, as the department of external publicity of the enterprise, undertook to hold the event -
Activity operation: with this set of ideas, the operation Xiaobai can also complete a high-quality activity Hello, I'm Mr. Pi. A couple of days ago, I talked with a friend over dinner and said that it was too tired to do activities now. For one thing, it was difficult to innovate in the form of activities. I could only use discount promotions, lottery, etc., which are commonly used in the market. And every time I execute, I always feel a sense of inexplicable tension, no -
Novice operation series III: a complete event operation planning scheme (with real cases attached The full text is 3423 words in total, and the expected reading time is about 9 minutes. Hello, everyone. I'm Xiaoyingzi. The end of the year is coming, and all activities are basically finished. This year, I also tried the event operation for the first time, and now I will present the hot resumption! First, let's take a look at the data -
Complete online activity operation process! Author ID: First of all, online activity operation overview Online activities must be able to produce short-term rapid pull effect, which is the main role of the activity. The long-term pulling effect should be brought into play through the operation mode. For example, the operation mode of an enterprise is through microblog, Dou -
Growth Hacker: Practice and Experience of Several Common Activities It is said that the most efficient growth routine in the near future is here, and interested partners can collect or praise it. Several keywords: e-commerce, social networking, autobiography, sense of urgency, inducement, loss aversion, WeChat applet, App 1, sign in one sentence introduction activity: every day -
Three steps to make event design and operation easier! It is easy to do an online activity, but it requires us to make greater efforts and consider more comprehensively to do a good online activity. This article divides the activity into three stages to simplify the complexity, and explains what should be thought and done in different stages of the activity. What needs to be done at different stages