Recently, # Chinese people will wake up once they are over 20 years old # has become a hot word on the social media platform... The spirit of contemporary young people gradually shows the characteristics of "early age" with the growth of age.Those activities that once thought only the elderly would like have become the "batch hobbies" of young people.
1、 What is "Blood Awakening"
According to the thousand melon data - crowd analysis, listening to the legend of Phoenix, health care and love to shoot flowers, saving things and other behaviors become "awakening signs".
Drink tea, raise birds, shoot flowers, listen to the legend of Phoenix
Figure | Little Red Book
Figure | Little Red Book
Figure | Little Red Book
3. Health preservation
Practice Baduan Brocade, Moxibustion in dog days
Figure | Little Red Book
2、 Psychological insight behind users: happiness is the king
At the moment of the "awakening of the Chinese blood", the post-90s generation seemed to have reached a new realm in their life, and they slowly responded to it in the process of gradually understanding their parents.Behind the awakening, young people really know how to "please themselves". What touches young people's consumption is what can make them happy.
Fashion is a circle, and now it has completed a cycle.This generation of young people seems to have one thing in common with Phoenix Legend, that is, in the eyes of the public, the style of painting gradually becomes "soil".In fact, the young people carefully measured the cost performance and self-interest of this matter at the moment of "the awakening of the Chinese blood".
Case: Baduanjin
A4 The waist and clavicle raise goldfish, touch the navel with backhand... It is better to have a healthy body than to follow the aesthetic of "white" and "thin".
Figure | Thousand melon data
Start health maintenance, fitness, playing Baduan Brocade and dancing square dance.No matter how "earth" this Baduan Brocade looks to others.
For young people, it is better to please themselves than to please the world.To say "blood awakening", it is better to gradually understand what you want as your thoughts mature.The French marketing routine of creating dreams and encouraging others may not work in the future. Conforming to the young people's mentality of coexistence of "hard work and bad behavior" may win the hearts of the young generation.
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