1、 What is cicada circle? Cicada circle is a CRM management tool for content e-commerce talent that supports multiple platforms such as Tiaoyin, Xiaohongshu, Fasthand, and video number. Cicada circle is a full link talent marketing management tool, covering two marketing scenarios, namely, carrying goods and planting grass, to help enterprises build an efficient reach

How does a small brand make its mark in the market? How does a big brand break through growth in the market? In the case of great introspection, brands often choose to find a breakthrough through talent marketing, and start layout several months in advance, planting grass for water storage in the early stage, and cutting grass in the later stage

Now many brands regard Tiao Yin as the main marketing battleground. They come up to seize the traffic of Tiao Yin. How? What should we do with the launch strategy of Dithering KOL? It depends on the talent. How can the brand effectively launch Dither KOL? How to choose the right account? 1、 Why

In the business flow of Dabao, "timely grasp of marketing effect" and "accounting for employee performance" are two very important parts. The traditional data statistics method of enterprises is time-consuming and laborious, unable to timely understand the marketing situation, complex team performance tracking and difficult to quantify employee performance. Based on

As we all know, to be an expert in marketing needs to constantly pursue ROI. In the case of budget reduction, the key point for every brand is how to spend every penny and how to use every penny well to pry out greater increments. However, many brands have been blindly put into use, and selected the best brand

The biggest promotion node 618 in the first half of the year has already arrived, and many brands have already worked hard to promote the node's explosive growth and quickly advance the annual KPI progress! However, when many brands are still only relying on self broadcasting, many brands have already fully deployed talent marketing

In the era of live broadcast e-commerce, talent marketing has broken the marketing circle ≮ Why do you want to do talent marketing? Live broadcast e-commerce is heavily involved. At the moment when traffic is tight, everyone hopes to help the brand drive sales growth through talent resources in addition to their own hard working live broadcast and short video shooting

Today, content grass planting has become an indispensable part of brand marketing. From cognition to consumption precipitation, the influence of talent on users cannot be underestimated. Users trust and follow the steps of the experts. High quality content can speed up users' consumption decisions. In the competitive stock of consumer brands

The importance of "content grass planting" for brands is self-evident. Sydney, the media director of a beauty brand, was facing a difficult problem. The company requires her to cooperate with the grass planter to send at least 1000 grass planting content before the 38th Festival, through the talent of "grass planting+goods delivery"

0-1 is a topic that many brand businesses are concerned about. We found a beauty brand AB LAB， In the dithering channel, relying on talent marketing, 40 million GMV has been completed within 100 days of launch, and 25 million - 50 million GMV has been accumulated in less than half a year

1、 The curtain came to an end when we cleaned up the battlefield and did a good job of resurfacing. 618 The curtain came to an end with a bang. In previous years, Xiao Lv, the person in charge of e-commerce business, was not happy. When the battle in the open ended, the work behind it began slowly. "Sweep the battlefield" completes the summary and review, and the Double 11 is really

From 2018 to now, the scale of talent marketing has been growing steadily at an annual rate of 40% to 50%. In 2021, the market scale of talent marketing will reach 98 billion yuan. Numerous brands are gaining new business growth through talent, and an era of "no talent, no marketing" has arrived