Traditionally Of admission ticket Management is a manual mode. Ticket selling, ticket checking and statistics are all manual operations, which is far from meeting the requirements of intelligent management. There are the following problems:
（1） It is easy for illegal people to make fake tickets.
（2） There is a favor ticket or the employee charges without permission.
（3） Lack of effective record management, unable to recheck and proofread.
（4） Statistics and analysis lack accuracy and timeliness.
（5） High labor intensity, high pressure and high error rate
（6） Ticket sales mode is single and marketing lags behind
（7） Chaotic management and low tourist satisfaction are not conducive to the image and sustainable development of the scenic spot.
Based on this, we recommend to adopt main stream Through the establishment of Internet ticketing channels, the ticket office in the scenic spot is equipped with multiple ticket W service windows and self-service ticketing machines, and the entrance and exit are equipped with fast and efficient gate ticketing channels (two-dimensional code +ID Z+portrait recognition), information release screens and financial management of the center are set up in each major tourist center to realize intelligent ticket selling, intelligent test tickets, intelligent information release, intelligent financial statistics and other management functions.
The implementation of this action is the guarantee of investment income and is of great significance:
one It is a practical measure to create a new image of the scenic spot. As tourists travel, good scenery and good service are equally important. Therefore, the management mode and level of the scenic spot will also directly affect the image of the scenic spot in tourists' minds. By installing the electronic ticket W system, the ticket management is under the framework of informatization. The multi-channel ticket purchase method and quick entrance inspection can reduce the time for tourists to queue up to buy tickets and check tickets, leaving a good impression on tourists.
2. Non recognition of ticket holders is a means of strict management and plugging loopholes, so as to reduce the loss of ticket sales caused by fake tickets or favor tickets. The ticket sales revenue is managed electronically. By comparing the ticket sales report with the ticket check report, we can analyze whether there is ticket evasion. According to the statistics of some application units, before the electronic ticket system is installed, there is usually a 10% loss of ticket revenue. The annual tourist flow of the scenic spot is about 1 million people. If Press Average fare 80 yuan, and the income of plugging loopholes by installing the electronic ticket W system will reach 8 million yuan.
3. The system can effectively provide various management information data, generate analysis charts, and assist scenic spot managers to make decisions. At the same time, the system also has a customer relationship management function. By keeping information communication with tour guides, travel agencies, key customers and other groups, new ticket information can be spread out to attract more customers.
4. The advantage of the electronic ticket system is that it can carry out the personalized design of rules. The scenic spot can set different ticket price schemes according to the actual marketing needs. Only one command is needed, and the online and offline systems can implement it immediately, which is impossible in the traditional mode.
5. Through simple and strict operation process, the pressure of ticket selling and checking staff can be reduced, the tension can be relieved, the staff can maintain friendly and pleasant communication with tourists, and the overall service reputation of the scenic spot can be improved.
The overall design principle of this scheme is to adapt and fully demonstrate The tourism image of the scenic spot has a long history of technological leadership, and is based on the highest quality and highest price of the system.
According to the situation of your scenic spot, the electronic ticket management system can be summarized as "XXX scenic spot electronic ticket W management system".
Objectives of system construction:
Establish multi-channel online ticket selling mode, and connect with the mainstream while self building ticket booking and WeChat ticket selling OTA tourism e-commerce platform, from Multiple channel expand scenic spot Of customer Resources, improving scenic spot Marketing means.
Offline ticket selling and since help Ticket sales and collection machine Combined, Promote customers The feeling of buying tickets.
use fashion quick Electronic payment methods, such as Alipay, WeChat, etc So that customers can travel easily , have fun.
Improve the image of the scenic spot. A scenic line at the gate of the scenic spot is formed by installing a smart, high-performance, fast and efficient ticket gate to coordinate with the environment.
The gate precisely controls and supervises personnel entering and leaving the site, Eliminating causes false Economic losses caused by tickets or favor tickets 。
fast accuracy Statistics and real-time query Various income data.
Automatically provide key information in real time and generate analysis charts to provide decision-making basis for scientific management of scenic spots.
Simplify employee operation process, optimize human-computer interface, and reduce work pressure.
