How to propose an analyst briefing
Forrester briefings are conducted in two ways:
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Conference call. Due to busy schedules and varying time zones, many vendors find that conference calls are the best way to brief a Forrester analyst. To ensure that your experience is optimal, please share your presentation with the analyst at least 48 hours prior to the call. You’re welcome to conduct a web conference, as well. -
In-person meeting at a Forrester office. In-person briefings are available if: 1) the analyst is located at that office and agrees to an in-person briefing; and 2) you are local to the Forrester office where the analyst is based. We do not recommend traveling for the sole purpose of a briefing, as our analysts’ schedules change frequently.
The analyst’s role during a briefing
Briefing FAQs
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Analyst calendar availability. If your request was declined for this reason, we encourage you to resubmit your request in three to six months. -
Analyst timing. Sometimes the analyst is interested in your area but not currently researching it. You’re encouraged to propose a briefing again, when the timing better aligns to the analyst’s agenda. -
Lack of coverage . In the unlikely event that our analysts don’t cover your area, contact your Forrester account manager (login required) to discuss alternative ways that we can support your business. Not a client? Learn more about the benefits of partnering with Forrester .