Nankai University emba The curriculum is designed to provide students with comprehensive and in-depth business education, covering business management, marketing, finance, strategic planning and other aspects. The following is a comprehensive exposition of its curriculum design and other aspects to help candidates judge whether it is necessary to study.
1、 Nankai university emba curriculum
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Course module
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Course content
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Learning objectives
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Enterprise management module
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Corporate strategy, organizational behavior, human resource management, corporate finance, corporate governance, etc
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Deeply understand the knowledge of enterprise operation management, strategic planning and human resource management
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Marketing module
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Market research, brand management, sales strategy, customer service, etc
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Learn how to understand customer needs, formulate marketing strategies, improve sales performance and other core marketing skills
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Financial module
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Financial statement analysis, investment management, corporate finance, etc
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Master the basic knowledge and skills of financial finance, and understand how to conduct financial analysis, develop investment strategies, corporate finance and other operations
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Strategic planning module
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Enterprise strategic planning and decision-making
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Learn knowledge and skills on how to formulate enterprise strategy, evaluate strategic feasibility and implementation effect
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Leadership and team management module
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Leadership training, team building and management
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Understand how to improve the knowledge and skills in leadership, building efficient teams and managing teams
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International business module
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International business environment, international trade rules, cross-cultural communication, etc
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Understand the knowledge and skills of how to conduct business activities and cross-cultural communication in the context of globalization
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2、 Emba teaching method of nankai university
(1) Classroom teaching
Professional professors and industry experts give lectures and guide students to master relevant knowledge and skills by explaining cases and analyzing practical problems.
(2) Group discussion
Students will discuss in groups, discuss a specific topic in depth, form group reports or give presentations, and develop students' teamwork and communication skills.
(3) Case study
Through the analysis of real business cases, students can deeply understand the actual problems faced by enterprises and develop their ability to analyze and solve problems.
(4) Combat simulation
Students can experience the process of business decision-making and improve their ability to make decisions and respond to changes by simulating the actual practice of enterprise operation.
(5) Lecture guests share
Invite industry experts and successful entrepreneurs to give lectures and share, so that students can understand the latest business trends and industry trends, and broaden their vision and ideas.
(6) Online learning
Using modern information technology, students can learn independently and communicate online after class, consolidate the knowledge learned in class, and interact with other students.
(7) Practical project
Arrange students to participate in real business projects or enterprise research, so that students can use their knowledge to solve practical problems in practice, and improve their application ability and innovation awareness.
These are the main courses and teaching methods of nankai university emba. Through diversified curriculum and flexible teaching methods, it aims to help students comprehensively improve their business literacy and management ability, and cultivate more senior management talents with international vision and innovative spirit.
