Douban advertisement

Media Introduction

What is watercress

Douban is an innovative network service with technology and products as the core and life and culture as the content. It is committed to helping urban people find useful things in life.

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Advantages of Douban

Original advertising content, rich advertising resources, and accurate delivery strategy

High quality user population, friendly advertising environment, high-quality UGC interaction

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Marketing solutions

The advertisement is content oriented, combining the exclusive product line of Douban in depth, and customizing the marketing plan for the brand

Unique UGC ecology, active high-quality interactive experience, precipitate exclusive content for the brand

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Advertising products

Exposure class

APP startup advertisement
Information flow advertisement
Drop down advertisement on film and television entry page
PC banner advertisement
...
Content class

Customized topic
Douban group
Brand Topic Page
...
Activity class

Official activities of douban
Online topic activities
Customization of offline activities
...
Video class

trailer
Advertising film
Self made program of douban
...

Case presentation

More cases

Media Introduction

What is watercress

Advantages of Douban

Marketing solutions

Advertising products

Exposure class

Content class

Activity class

Video class

Case presentation