Anke Innovation Technology Co., Ltd. was founded by Steven Yang, a former Google engineer, in 2011. It is committed to shaping Chinese consumer electronics brands in the global market. Through continuous innovation, it will bring leading products with scientific and technological charm to global consumers and promote the beauty of Chinese intelligent manufacturing.
The enterprise has successfully created the world famous high-end innovative charging brand Anker, which mainly produces mobile power, chargers, data cables and other intelligent digital peripheral products. Anker is currently a leading smart accessory brand in the online market in North America, Japan, Europe and the Middle East. It is popular in more than 100 countries and regions around the world and has more than 50 million loyal users. Anker Innovation has subsequently launched Soundcore, eufy, Nebula, Roav and other smart hardware brands to further explore the fields of smart charging, smart voice, smart home and create a world leading consumer electronics brand.
Anke Innovation has always maintained its continuous investment in key technologies, product development, R&D team building, etc., and is committed to building world-class differentiated leading products based on top R&D teams, so that users can enjoy the pleasure and convenience of technology. More than 50% of the company's members are engaged in R&D related work. In 2018, the R&D investment was 287 million yuan, and 443 patents, 359 registered trademarks, and 29 software copyrights were obtained in total.
Anker has been selected as "BrandZ" by Google and WPP, the world's largest communication group, for three consecutive years ™ List of Chinese Seagoing Brands ". Among them, it ranked No. 7 in the "Brand Z Top 50 Chinese Seagoing Brands" ranking in 2018, and was elected the "fastest growing consumer electronics brand" with 22% brand growth rate.
