How to use overseas e-commerce holiday marketing?Today is dedicated to explaining to cross-border small and medium-sized sellers how to increase sales through each overseas holiday to create more popular products.
The second Sunday in May every year is the Great Mother's Day. Businesses will also take the opportunity to launch various festival promotions. This festival of world celebration will also bring a strong consumption vitality, which is undoubtedly a huge business opportunity for sellers around the world.
This issue will start with the market demand and current situation of various countries, help business friends to analyze the marketing strategy and product selection key of Southeast Asia festival nodes, and gallop in Nanyang.
Mother's Day, as a global festival, is not only a time to express gratitude to mothers, but also a golden opportunity for brands to show their creativity and win users' hearts.As Mother's Day 2024 is approaching, how to use TikTok to carry out marketing at this special moment of Mother's Day to win the hearts of users has become a problem that must be considered by overseas brands.
Mother's Day is the second Sunday in May every year. This day has become a global festival to celebrate mothers and their important roles.Mother's Day is not only culturally significant, but also has a growing commercial influence year by year.In fact, it has become one of the most expensive festivals in the United States. In 2023, the total cost is expected to reach a record $35.7 billion, that is, the average cost per shopper is $274.02.In addition to the United States, Mother's Day is also widely celebrated in Brazil, Canada, Ethiopia, Germany, Japan, Peru and South Africa.
As long as we follow the idea of "finding the pain point accurately, solving it or pacifying it", we can create a successful and influential marketing campaign
In 2023, the total sales of the Black Friday shopping season in the United States hit a new high, and e-commerce platforms and play methods are also changing with each passing day.
In 2023, the total sales of the Black Friday shopping season in the United States hit a new high, and e-commerce platforms and play methods are also changing with each passing day.
With the growing development of global trade, cross-border e-commerce industry has become increasingly competitive.With Thanksgiving Day approaching in 2023, overseas online celebrity marketing has become the focus of many sellers.This article will discuss how cross-border sellers can make full use of overseas online celebrity marketing to achieve brand and sales breakthroughs during Thanksgiving.
Thanksgiving is one of the most important family gatherings in the western world, and also the beginning of the global shopping carnival.For cross-border e-commerce sellers, this moment is both a challenge and an opportunity.In the tense atmosphere of the Thanksgiving Day countdown, how to make their products stand out in the fierce market competition has become a problem that sellers need to seriously consider.
In the second half of the year, Thanksgiving Day is also one of the important marketing festivals for cross-border e-commerce. So when is Thanksgiving Day 2023 and what should we do on Thanksgiving Day in the independent station?
Ding Dong!The countdown to Thanksgiving Day is 8 days!Thanksgiving Day is an important traditional festival in Europe and the United States. The holiday generally lasts from the fourth Thursday in November to Sunday, and people welcome a short holiday. This is also the beginning of overseas shopping season - followed by "Black Friday", "Cyber Week" and other big promotion days. This is the Cyber Week that cross-border people look forward to!
According to the report of Middle East Economy, 64% of Saudi Arabia's consumers think Ramadan is a good time to buy new products. Before Ramadan in 2024, Saudi Arabia's consumption desire has soared by 46%
Ramadan is a key and sacred day in Islamic culture, which is equivalent to the Chinese Spring Festival and usually lasts for about 30 consecutive days.During this period, everyone's working and entertainment time will be shortened.Eid al Fitr is equivalent to Christmas.It has become a custom to give gifts to each other.
If you don't know what products to choose to participate in the promotion of prime membership day, or how to deal with some products, just use the model of this picture. In fact, this picture can not only let the products deal with, but also include the operation strategy of the whole store or brand.
Who else will be the biggest shopping event this summer?Amazon Prime Day, of course.Its performance over the years has proved its great success, bringing considerable profits to sellers.The Prime Day in 2024 is coming, and sellers need to ensure adequate inventory, optimize advertising strategies, manage product evaluation, etc., to maximize conversion rate and brand exposure.
Amazon's holiday mode does not exempt the collection of VAT fees, and sellers still need to pay according to the normal process.At the same time, in the holiday mode, the seller still needs to pay the monthly rent to maintain the normal operation of the store.
Mid Autumn Festival&The National Day holiday is coming. Xiao Yi reminds sellers that during the holiday break, remember to arrange the holiday tool TimeAway, set the store holiday mode in advance, and sell goods during the holiday!Wish you a happy holiday and family reunion in advance!
After the shopee leave mode is enabled, the seller is on leave will be displayed on the shopee store home page and the commodity interface;In the vacation mode, all the treasures in our store cannot be searched by consumers;Buyers are also unable to add goods to the shopping cart or purchase;The goods in the store will not appear on the classification and popular label pages;Merchants are also unable to modify inventory and goods on the shelves.
When the Spring Festival is coming, don't forget to plan the store operation in advance. In this document, Shopee's important dry goods for the Spring Festival help sellers seize the opportunity to make money during the holiday.
