Want to hit high sales? Promotion tools Very important!
However, how can we find suitable and effective promotional tools in the face of various promotional tools on eBay?
Today, Xiao Yi will take you to review Simple and easy to use platform comes with tools. Please prepare paper and pen, the following dry goods are coming!
Order Discounts
Scope of application:
Inventory of a single listing, a specific category or a part
Usage:
▶ relaxed Establish promotional activities, For example, the buyer can enjoy a certain proportion of discount for the second item after buying one item; Consumption exceeds a certain amount or When purchasing three or more items, You will receive a discount.
▶ Small Tips: You can add more specific words to highlight them, and attach some Specific pictures, To better attract buyers' attention~
advantage:
High degree of freedom:
Feel free to choose the start and progress of the promotion Time range.
Multiple combinations:
Buyers can choose different products from your store and inventory, mix and match them. When the buyer buys When two or more pieces of the same commodity, The seller can choose which level of discount to offer. For example, if a buyer buys two identical items, the seller can offer a 5% discount; If another buyer buys five identical items, the seller may offer a 15% discount.
Additional shipping discounts:
It is mainly aimed at those sellers who do not provide free shipping service, or those who pay freight as part of the upgrade strategy to improve delivery speed. For example, when the buyer purchases more than one item, the seller can provide Free shipping or shipping discount service. Or, if the seller can no longer further discount the freight, he can replace some of the transportation discounts by checking the expedited transportation option.
In the past, many sellers on eBay used and relied on an ancient tool called Shipping Discounts, But it is actually out of date. Now, you can save all these extra steps and directly provide freight discounts for buyers who have bought many times, which is simple, fast and efficient~
Codeless Coupons:
Scope of application:
Sellers who have their own channels to contact customers, or are accustomed to publishing content on social media, or have a fixed newsletter subscription.
Usage:
Create a Unique URL, Provide specific promotional activities to buyers, and then the seller needs to send the URL to the buyer via email or social media.
advantage:
Precise point-to-point:
Instead of providing it to everyone in a non targeted way, it embeds a specific URL into the seller's content and directly provides promotional services to specific buyer groups.
Drainage and substitution compensation:
Sellers can attach coupons to a shopping package to attract buyers Buy goods at a discount. In the past, every time a buyer wanted to return goods, it was a "disaster" for the seller, but code less coupons Can provide a way to satisfy both parties—— That is, the buyer receives the compensation of the coupon. For example, the seller can communicate with the buyer to tell the buyer that everything on the link is only visible to you, and 25% discount of the entire inventory is also for you. If buyers see other things they want to buy as a result, they will feel better and subconsciously believe that this is a "secret transaction" exclusively for both parties.
(Source: eBay)
The above content belongs to the author's personal view and does not represent Hugo's position! This article is reproduced with the authorization of the original author. Reproduction requires the authorization of the original author.
(Source: eBay BD)
