As the first half of the year draws to a close, businesses are getting ready to welcome the sales season with rich activities. Lazada grasps every festival opportunity, carefully plans promotional activities, and paves a growth fast lane for brands and businesses.
Reviewing the grand occasion of birthday promotion, the first hour's data shows that cross-border industries have a significant explosive force, among which the sales of cross-border sports shoes and clothing category soared to the daily average More than 10 times , cross-border beauty category and toy category sales soared 7x , and the cross-border mobile tablet category has achieved an amazing daily average 32 times growth. In addition, POP MART Thailand The sales volume in four hours is 9 times of that in the whole day, Beauty brand Kazilan Vietnam Station Achieve 7 times of sales volume in 4 hours. This not only confirms the enthusiastic demand of Southeast Asian consumers for cross-border goods, but also indicates that Lazada will continue to help Chinese businesses achieve sales leaps in the next promotion activities,
Southeast Asia is a colorful cultural kaleidoscope, with various regional consumption characteristics. Aware of this feature, Lazada carefully arranged the markets of the six countries and launched a customized marketing feast. From traditional festivals, the Olympic Games to the tourism boom, each key consumption node has a play; More innovative and integrated into "Payday Payday", "LazMall Brand Day" and other exclusive promotional activities to accurately capture the pace of consumption around the country and maximize consumption potential.
In order to stand out in the year round promotion, it is essential to prepare ahead of others. Selected explosives, smart marketing and forward-looking planning, each step is the cornerstone of success. Collect this Lazada2024 promotion calendar and sprint to the annual sales peak!
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(Source: Lazada Southeast Asia E-commerce)
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