On May 1, 2024 International Double City Consumption Festival will be launched in Wangfujing Pedestrian Street. With the theme of "double city consumption, double quality", the series of activities have successively carried out several shopping feasts linked by the brands of Beijing Vienna, Beijing Bern, Beijing Zurich and other two cities.
Chocolate, red wine, jewelry, outdoor equipment... From May 1 to 5, the Wangfujing Pedestrian Street will open a five-day centralized sales activity for Austrian and Swiss brands, and more than a dozen selected brands of hundreds of quality goods will be available for consumers to purchase in one stop.
After the May Day holiday, 2024 International Double Cities Consumption Festival will also launch theme promotions with nearly 100 Austrian and Swiss brands in Wangfujing, Longde, CBD, Xidan Financial Street, Yansha Blue Harbor and other business circles, and the discount will last until June.
This activity adopts a combination of offline sales and online live broadcast, and will invite Internet experts to promote Austrian and Swiss brand goods, interact with consumers online, and "go shopping in the cloud" together. From April 30 to June 30, ICBC Beijing Branch launched a full discount activity. Customers in Beijing can log in to the "e-Life plus" applet to receive the discount of the International Double Cities Consumption Festival.
2024 International Double Cities Consumption Festival is a landmark event of Beijing consumption season and an important part of the 2024 international consumption season of the Ministry of Commerce. The event will go to Europe in July, and a number of Beijing brands, including time-honored brands and Guochao brands, will go abroad to Austria and Switzerland to promote sales and carry out in-depth exchanges and cooperation. (Ma Jing)
