December 22nd Amazon The US website announced that Black Friday reach Network Monday , small and medium-sized sellers on Amazon created more than half of the sales.
With the arrival of Christmas and New Year's Day, Amazon is also trying to increase the number of recruiters and constantly improve the delivery and fulfillment network to further increase the number of sellers' shipments and reduce inventory storage restrictions.
In order to promote the seller's sales business, Amazon announced that from January 1, 2022, Amazon Logistics+ Inventory performance index for storage restrictions（ IPI ）The threshold will be reduced to 400. This IPI change means that the number of sellers subject to storage limit will be reduced to less than 10%.
In addition, Amazon has also launched a series of new tools for sellers to help them maintain adequate inventory levels and increase sales, mainly about boosting sales of new products. Please refer to FBA Preferential treatment for storage and advertising expenses in the new product selection plan; In order to maximize the selection of products that meet the 1-day delivery conditions, please refer to the "Replenishment Inventory" proposal; For personalized advice on how to recover value from aging and excess inventory, please refer to "Managing Inventory Health".
Recently, Amazon's US and Europe stations also announced that with the approach of Christmas and the New Year, Amazon reminded Self delivery The seller manages self delivery orders during peak hours.
It is understood that the Fulfillment Insight dashboard is used to manage delivery commitments: shorten the gap between the order commitment time and the actual delivery time, provide buyers with more accurate delivery time commitments, thus increasing the opportunity for products to be recommended, thus improving sales Conversion rate 。
In terms of holiday settings, for domestic delivery shipments, when the expected shipment date and delivery date are holidays, they will be postponed to the next working day after the holiday day, so the seller does not need to package the shipment on public holidays.
For international delivery, Amazon requires the self delivery seller to check the vacation settings and update the bank vacation in the sales market to make it consistent with the local market. If the leave setting is not enabled, the self delivery seller needs to confirm the order delivery before the expected delivery date. Delayed confirmation of orders may cause dissatisfaction of buyers, and will lead to increased claims and negative feedback from buyers. (Source: E-commerce News ）
