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What is the meaning of wish cross-border e-commerce

2024-04-13 20:09 twenty-one


Contents

  1. What does Prophet Group do
  2. What company is wishr
  3. The main target consumers of wish are
  4. Wish cross-border e-commerce store opening conditions
  5. Definition and classification of cross-border e-commerce

1、 What does Prophet Group do

Sunrise Group is a group company that integrates capital investment and solutions, outputs diversified operation and management. At present, the group takes Quanzhou, Fujian Province as its operation center, and its projects are distributed in Shanghai, Guangzhou, Shenzhen, Fuzhou and Xiamen. At present, its projects include intelligent robot education, Taoke e-commerce, wish cross-border e-commerce, Amazon cross-border e-commerce, etc.

2、 What company is wishr

Founded in the United States in 2011 by Peter Szulczewski and Danny Zhang, engineers from Google and Yahoo, Wish is a cross-border B2C e-commerce platform focusing on mobile shopping. According to user preferences, the platform pushes product information to interested users through accurate algorithm recommendation technology. Wish advocates providing consumers with high-quality products at a price that is friendly to the people.

In 2013, Wish successfully transformed into cross-border e-commerce. In addition to Wish, all its APPs, including Mama, Home, Geek and Cut, have become the largest mobile e-commerce platform in North America and the sixth largest e-commerce platform in the world, creating countless new heights in the Internet era.

In 2014, wish established a wholly-owned subsidiary and China headquarters in Jing'an CBD, Shanghai, China.

Wish is suitable for merchant types:

Wish is suitable for traders, B2C enterprises and brand dealers with certain experience.

Wish platform advantages:

1. Accurate customers

The main market of Wish is North America, and the customer group is relatively concentrated. The seller can carry out precision marketing after entering the wish market

2. The mobile terminal has a bright future

At present, a large number of customer transaction orders of Wish come from the mobile terminal, and according to the current development trend of the mobile terminal, the potential of the mobile terminal of Wish is still great.

Disadvantages of the Wish platform:

1. High commission fees

At present, the closing order of Wish needs to pay the product closing fee and withdrawal fee

2. The product audit takes a long time and is strict

Wish has high requirements for product quality and is extremely strict in reviewing imitations. The audit cycle is also relatively long, generally about 2 weeks, and may be extended to 2 months if the audit time is long. It should be noted that if the seller is caught by the platform selling infringing or counterfeit products, there is a great risk that the store will be closed.

3. Single logistics delivery method

Wish logistics is mainly self delivery.

3、 The main target consumers of wish are

1. Wish is mainly aimed at consumers who seek price performance on the Internet shopping platform.

2. As an online shopping platform, Wish focuses on low price goods, whose prices are usually much cheaper than those of physical stores, so it attracts consumers who are pursuing good quality and low price.

3. Through direct cooperation with a large number of domestic and foreign manufacturers, Wish can ensure low commodity prices to a certain extent.

In addition, the user group of Wish is also relatively young, more experienced in online shopping, and has higher consumption capacity. Therefore, it is also suitable for young consumers who pay attention to price and quality when shopping online.

4、 Wish cross-border e-commerce store opening conditions

1、 Access requirements for Wish merchants

1) You can only sell products whose copyrights belong to you or are authorized

Merchants who settle in Wish can be manufacturers, brand licensors, retailers, handicraft importers, R&D inventors and artists. However, merchants must have the right to create and produce products, or have the right to distribute/retail, in order to sell through Wish.

2) The goods sold must be tangible products

Prepare the product materials that meet the requirements of wish, such as pictures, prices, copy, etc. The product display must be clear and detailed, and the description and pictures must accurately display the goods.

3) Have fast and reliable logistics distribution

Your order must be delivered within 1-5 days and delivered by a trusted logistics company, and you need to provide a valid logistics order number.

4) Provide users with independent services

The merchant needs to fulfill the order and respond to the user's questions in a timely manner. If the mode of consignment is adopted, the merchant must be able to carry out large-scale consignment.

2、 What information does Wish need to open a store

Mainland company: business license, tax registration certificate, legal person ID card (original scanning/photo taking)

Hong Kong company: business license (CR certificate and NC, share capital and founder page)

Tax registration certificate (business registration certificate, director/legal person)

5、 Definition and classification of cross-border e-commerce

The definition of cross-border e-commerce: refers to an international commercial activity in which the transaction subjects belonging to different customs territories conclude transactions, conduct payment and settlement through e-commerce platforms, and deliver goods and complete transactions through cross-border logistics.

Classification of cross-border e-commerce: import and export.

Export means that domestic sellers sell goods to foreigners through e-commerce websites. Such e-commerce platforms include Amazon, eBay, Ioffer, Wish, AliExpress, etc.

Imports are sold by foreign sellers to domestic consumers through e-commerce platforms. Such e-commerce platforms include Suning International, Netease Kaola, Tmall Global, etc. The main body of cross-border e-commerce is generally enterprises.

This is the end of the sharing about what is the meaning of the wish cross-border e-commerce and the conditions for the opening of the wish cross-border e-commerce. If we solve your problem, we are very happy.

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