In the motorcycle exhibition industry, there are only two exhibitions that have reached a certain scale and level. The Chongqing International Motorcycle Expo has been held every year since 2002. At that time, it was sponsored by the Motorcycle Branch of the China Association of Automobile Manufacturers. I have visited and reported the Chongqing International Motorcycle Expo since 2009, witnessing the development, growth and upgrading of the Chongqing International Motorcycle Expo, Now it is not called Chongqing Mof theM Expo, but China Mof theM Expo. Since it has always been held in Chongqing, we are still used to calling it Chongqing Mof theM Expo.
I don't know exactly when the Beijing Motorcycle Exhibition began. Anyway, I have participated in it since 2010. It was sponsored by the China Motorcycle Chamber of Commerce at that time. The main purpose is to hold an exhibition in the capital, so that policy makers can have access to the motorcycle industry, feel the development changes of the industry, and facilitate the formulation of industrial policies. Later, when the Association and the Chamber of Commerce became one, they were all sponsored by the Chamber of Commerce.
1. From the perspective of scale, it must be that the motorcycle exhibition in Chongqing is larger than that in Beijing.
After all, after so many years of operation, Chongqing Mobile Expo has grown from 4 pavilions in the early days to 7 pavilions last year, with an area of 160000 square meters. There are only four exhibition halls in Beijing Mof theM Expo, with an area of 70000 square meters.
2. There are also big differences from the group participating in the exhibition.
Chongqing Moto Fair appeals to the moto friends all over the country, so the moto friends who participate in Chongqing Moto Fair come from all over the country, but basically take Chongqing as the center and radiate to the moto friends in nearby provinces. In addition, Chongqing is one of the few cities in the country that are not prohibited from motorcycle riding, and there are also reasons why the exhibition party of Chongqing Mof Fair likes fans, so there are more motorcycle riders, and more motorcycle riders with strong desire for self-expression, so there will be phenomenon of motorcycle riders showing off their skills and bombing the streets on public roads. Although it is a small number, it will greatly damage the image of motorcycle riders in the eyes of Chongqing citizens, As a result, there is a tendency to ban motorcycle on specific roads in Chongqing.
The number of motorcycle users participating in the Beijing Mof Expo is mostly local in Beijing, especially the Beijing B license plate. Moreover, the motorcycle users in Beijing seem to obey the rules, because they need to buy tickets to the Beijing Mof Expo, so the motorcycle users participating in the Expo are Zhen'ai Motorcycles. There are few motorcycle riders from other places, because many motorcycle riders think that the inspection in Beijing is strict, so they give up the idea of riding bicycles to participate in the exhibition. However, from the perspective of car playing atmosphere, I always feel that the north of the Yangtze River is much better than the south of the Yangtze River.
3. There are also differences in terms of the overall level of participating brands.
There are many imported brands of the exhibitors in Beijing Mof theM Expo, and they are all official exhibitors, so the scale and level of the Expo have reached a higher level. Then, many domestic brands, including equipment and supporting suppliers, are the leading enterprises in the personalized market in terms of production and sales, and all enterprises with a certain scale can come to the exhibition. Although the number of participating brands in Chongqing Mof Expo is higher, the overall level is lower. Some imported brands only entrust local agents to participate in the Expo, while domestic brands are more enthusiastic. After all, the number of participating motorcycle friends in Chongqing Mof Expo is large, and the local parties make it easier for manufacturers to directly contact with motorcycle friends. Strengthen the impression of your brand in the hearts of Mo You.
4. Finally, there are differences in order.
The order of the Beijing Mobile Expo was better and the security measures were in place. In the rehearsal the day before the exhibition, Honda and Great Wall unexpectedly adopted shielding measures. What impressed me most this time was the Great Wall, which might have considered that its booth would explode in advance. Therefore, the Great Wall initially restricted the flow of its booth. Several black suit men in each direction maintained order. Although this would discourage some visitors, it could better remind them of their taste. And indeed, after the flow restriction, visitors could have a better experience.
These are some of the differences between Chongqing Mof theM Expo and Beijing Mof theM Expo that I analyzed. The different styles just reflect the prosperity of the motorcycle exhibition industry, which can always promote the transformation and upgrading of the industry, and also enable participating dealers to improve their business sense of the development direction of the industry.
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