Today, more than one third or more of the time is spent online every day. What if the information market does not lag behind in the information shaping era? There are many options for enterprise level publicity means and methods Website construction , applet development, various network platform push, and enterprise level latest news push will choose the official website as the information release platform, so in the process of website construction, what details should be paid attention to to be more conducive to SEO optimization What about?
1、 Site construction details
First, URL naming instructions
Naming rules are very important. First of all, try to control the level of web pages within three levels. If a website contains a lot of content, it should not exceed five levels, because the higher the level of web addresses, Search engine spider The more difficult it is to grasp the content of the website.
Second, the URL naming of the website must be brand related, simple and easy for users to remember
If the URL of a website is too complex, users need to search engines to find a website. As time passes, users will no longer be willing to use your website.
2、 Establish websites according to SEO optimization specifications.
go by the name of SEO optimization In short, the website layout, website design, content update, etc. should meet the requirements of search engines and their preferences.
The layout of the website should be reasonable, clear and concise.
3、 Website construction: rational use of H tags
If your site uses HTML5 Front end development , then the H tag is unnecessary. But if your website belongs to the general front-end development technology, please pay attention to using the H tag. According to the importance of the level, the H tag is divided into H1, H2... H6, and the page title or high level uses H1, followed by H2, and so on. It is worth mentioning that a page can only have one H1. If there are multiple H1s, it will affect the search engine's judgment of the website content and affect the crawling.
4、 Site structure 4: Nofollow tag
If you don't want to crawl some content, you can use the Nofollow tag to tell search engines not to track these content.
The above mentioned are conducive to SEO optimization Website production Details, of course, are not limited to the four points mentioned above, after all Search engine algorithm It is updated every day. In addition, as search engines pay more attention to the user experience of websites, website production should also consider ease of use and readability to avoid affecting website rankings due to poor user experience.
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