The May Day holiday is coming. Just think about it and be happy. My heart has flown to every corner. Think again and worry, the copy of Labor Day has not been settled yet.
The May Day holiday is coming.
Just think about it and be happy. My heart has flown to every corner. Think again and worry, the copy of Labor Day has not been settled yet.
We can briefly analyze Labor Day first. Its biggest characteristics are labor and vacation, so it can be roughly divided into two directions.
1. What are the actions of using your product.
2. What can your product do during the holiday.
To this end, we have written some industry and brand copybooks. For reference only, I hope it can help you expand your thinking.
1. Education and training
No pains, no gains.
XX education can double your learning effect.
2. Financial products
People never rest on their money.
XX manages money and lets money move by itself.
3. Reading APP
When you go out, you will inevitably want to read.
XX reading APP, anytime, anywhere, want to read.
4. Skin care products
Bounce away fishtail lines,
Tap to make a small V-face.
You can make two GIF motion pictures, one is the action of playing and the other is the pose of shooting.
5. Underwear products
Use my hands to support your dreams.
Similarly, make a simple GIF, and the effect of the picture will change from |... | to (... people).
6. Sunscreen
Let the sun shine in vain.
If possible, you can make a cartoon poster. It's the best way to show the powerless expression of the sun, and the unbridled confidence of the female leader. Who gives confidence? This is obvious.
7. Sex toy
Refuse to get something for nothing.
XX sex toys, happiness is a mutual accomplishment.
8. Bag
May Day travel, wrapped in me.
——Vipshop Holiday Package Special Session.
I really like this pun. One is that the context of "no complaints, no pains" fits the Labor Day, and the other is that it is inevitable to buy a bag when you go out to play.
9. Building block toys
Labor creates wisdom.
XX toys, use your hands and brains when you have nothing to do.
10. Fitness exercise
You rest, fat can not leave.
XX fitness app does not give fat meat any chance to breathe.
The above is a copy of these industries, from which we can see some clues of thinking. In addition, each brand has its own characteristics. For this reason, several specific copybooks have been written for reference.
11. Dior
Diligence can mend one's weakness, and air cushion can mend one's makeup.
12. Zhenai
Action is better than heart beating.
13. Nail
It is better to hand over the nails than deal with everything every day.
14. Pulsation
May Day, let's pulse up.
15. Tmall
Reward yourself for being busy for so long.
Finally, some suggestions. On May Day, don't stay at home. Go out more, and you will find how comfortable your home and company are. Also, order less takeout and go downstairs more. After all, do it yourself.
I wish everyone a happy May Day.
Author: Hei Xiaozhi, Zhou Xiaoyou
Source: Shock Copy (ID: SHOCKCW)
