The free video open class of ZERO in the front line of SEO can be said to be the best open class of SEO in the free video of SEO. As the head of the front line of SEO, ZERO is also responsible for Meituan SEO, Zhihu SEO, and Jiji SEO. The open class released by the front line of SEO here has a certain technical content, and it is recommended that you study carefully.
Section 1: Career planning and overall view of SEO introduces some contents that will be mentioned in the whole training, personal career planning and the overall view that needs to be possessed when doing SEO.
Section 2: Interpretation of the basic principles of search engines "Walk into the search engine", explaining what is needed for SEO and what is relatively unimportant. And for Chinese word segmentation, inverted index and other key parts of a detailed explanation.
Section 3: Build your own website, introduce the domain name and host required by the website, and explain how to create a MySQL database and install WordPress. Finally, we will introduce some modification methods of WordPress.
Section 4: Search engine documentation interpretation Baidu search engine optimization guide, and Google website webmaster help.
Section 5: Systematic SEO framework: By introducing systematic SEO, we can sort out what SEO should learn and do.
Section 6: Python Program Language Basics introduces the most basic knowledge of Python, including judgment, loop, function, file operation, etc.
Section 7: Python Practice: Ranking and Inclusion Query Learn some new knowledge and consolidate the foundation by introducing how to query ranking and inclusion.
Section 8: Python Practice: Improve the ranking query, improve the ranking code, and add some functions to it to monitor the ranking of yourself and your competitors.
Section 9: Python Practice: The final version of ranking monitoring integrates and expands the contents of the previous lessons, and explains how to implement a complete ranking monitoring technology solution.
Section 10: Writing of the optimization plan. It introduces some general matters about writing the plan, and briefly describes the process of promoting projects by large and medium-sized websites.
Section 11: The optimization of small websites. For small websites, introduce some different ideas for the overall situation, and some methods that Party B sometimes uses.
Section 12: In depth keyword analysis introduces three common keyword analysis tools: Baidu Index, Baidu Phoenix Nest Keyword Tool, and Baidu Search Promotion API KRService.
Section 13: Improve the inclusion of websites. From the perspective of crawling, expand the methods to improve the inclusion of websites.
Section 14: Large website SEO case analysis extends to the overall situation of SEO through several website SEO examples.
Section 15: Google Analytics and Data Analysis The basic usage methods of Google Analytics are introduced to expand the data analysis methods in general. And explain the basic application of regular expressions.
Section 16: Communication and project promotion Through some examples, we will carry out some precautions to promote the project. And make a summary of the end of SEO frontline training. There is no industry in the world that can rise to the top in one step. For most people, you need to be prepared for a year of hard work to learn the basics of SEO.
ZERO at the front line of SEO recommends the necessary books for basic introduction of SEO:
Baidu webmaster college (deservedly the first choice for entry, the content value is higher than that of most paid SEO training on the market - please do not doubt this)
Walk into the Search Engine (the physical book has stopped printing. The content is basic and the knowledge framework is relatively systematic, which is suitable for the first introductory book)
This is the Search Engine (This book is relatively new. In addition to basic theoretical knowledge, it also begins to have some content that belongs to the rules being used by search engines such as Baidu)
The first edition of the second edition of Deep Analysis of SEO was written by the domestic front-line person Ruzi Rui. The second edition added the co authored content of ZERO, Daoge, Yu Xinyan and others on the basis of the first edition.
[SEO Video Tutorial] The complete set of SEO training video tutorials of ZO, the front line of SEO (16 lessons in total), downloaded from Baidu Cloud
Link: https://pan.baidu.com/s/1JNToFraEQOp9DEDxjRHDYg?rcw726
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