[Value 199 yuan] Zero foundation quick start new media operation (10 chapters and 45 lessons) Baidu cloud disk download

Course Introduction

If you, as a new media editor, operator, or a small partner who wants to do a good job in We Media, are still confused about the topic selection and positioning, and continue to do a good job in content, and are at a loss about how to improve reading and quickly increase popularity, you can take a look at this course. 10 chapters of systematic teaching+52 online courses+550 minutes of practical content covering all aspects of new media rapid updating, account positioning, content selection, user operation, activity operation, editing and typesetting.

Chapter Contents

[Value 199 yuan] Zero foundation quick start new media operation (10 chapters and 45 lessons) Baidu cloud disk download

 Chapter 1 Introduction to Preview Tutor self introduction What to learn in the new media operation course The right way to learn new media course Must see: Admission Notice Chapter 2 Overview of New Media 1 What is new media? 2 What can vx public accounts do? 3 Workflow and overview of new media operation 4 Competence model that new media people should have 5 Career Development and Growth Path of New Media People 6 Analysis of the Current Situation of New Media Operation Chapter 3 How to locate your vx official account 1 Why vx public account should be positioned 2. How to use product thinking to position your vx public account 3. How to gain insight into your core user group needs 4. How to expand your user group needs 5. How to plan the content of vx public account 6. Make your public account content planning plan Chapter 4 How to select and plan the content 1 In the new media era, what are the criteria for good topic selection? 2 What is new media topic selection? 3. How to select topics for public accounts? 4. How to make content after selecting the topic? 5 How to continuously produce good content? 6 Content transmission buried point and readability optimization Chapter 5 Content Operation 1 18 Tips for Writing Public Account Title (Part 1) 1. 18 Tips for Writing Public Account Title (Part 2) 2 How to optimize the title length? 3. How do public accounts make hyperlinks? 4 The golden 48 hour rule of WeChat public account activity 5. How do public accounts respond automatically? 6 How to write an introduction to the public account? 7 How to make the public number menu bar? 8 How to determine the push time of the public account? 9 How to use audio and video to create content richness? Chapter 6 Editing and Typesetting Why should I edit and typeset well? WeChat public account editing and typesetting strategy What are the beautiful public accounts? WeChat official account typesetting tool and map specification Chapter 7 User Operation 1. How to do the activity at the bottom of the article? 2. How to build the comment area into a sharp tool for fan viscosity? 3. How to guide users to generate content in the comment area? 4. What communities do you need to operate as a public account? Chapter 8 How to quickly increase subscription number 1. When the account starts from 0, how can the seed user obtain it? 2. Throttling before open source: do a good job of your attention conversion rate 3. How to use the "auto reply" function to improve the attention rate? 4. 5 times of new pulling effect: vx group new pulling skill 5. Game oriented innovation skills 6. How to do the H5 game page 7. How can accounts with resources be converted to public accounts? 8. Welfare class: if there is an advertising budget, how to advertise on Tencent's social platform? 9. Welfare class: how does the catering industry invest in vx advertising? Chapter 9 How to Increase Fans Quickly 1. Common Activity Planning Process.mp4 2. Introduction to Common Novelty Pulling.mp4 Chapter 10 Data Operation 1. What core data should be paid attention to when doing vx public account 2. How to use data to optimize the operation of public accounts