365 days a year, every day should be "3.15", and every consumption experience deserves close attention. With the economic and social development and the improvement of living standards, China's consumer demand is leaping from food and clothing to quality, and the depth and breadth of consumer protection are also expanding. Focusing on highlighting consumption pain points, protecting consumers' rights and interests in typical cases and fully relieving consumers' worries are also important measures to expand domestic demand.
With the arrival of the annual "March 15", the topic of consumer protection has attracted much attention.
Everyone is a consumer, and every aspect of life is inseparable from consumption. With the economic and social development and the improvement of living standards, China's consumer demand is leaping from food and clothing to quality, and the depth and breadth of consumer protection are also expanding. We are no longer limited to meeting the basic needs of life, but pay more attention to the quality of goods and services, brand and reputation. With the public demand becoming more diverse and rising, whether the sense of experience of consumption can be synchronously optimized and whether the rights and interests of consumers can be effectively protected is directly related to individual consumption willingness, as well as the promotion of consumption confidence and the release of consumption potential of the whole society.
With this in mind, the protection of consumers' rights and interests has always been a livelihood issue that China attaches great importance to. Especially in recent years, the Consumer Protection Law has been significantly revised, the 12315 service hotline has been deeply rooted in the hearts of the people, the 7-day online return without reason has gradually extended to offline, and the publicity of consumer complaints has begun to explore pilot projects... The overall consumer environment has improved, and the number of vicious infringement incidents has decreased, but some old problems and new situations still deserve attention. On the one hand, the traditional weaknesses in offline consumption have not been supplemented, and product quality, prepaid routines, monopoly price increases, overbearing terms and so on often "stab people in the back". On the other hand, in the hot online platform, slot points also "fly everywhere" - video platform payment is like "dolls" The "user agreement" of APP is changeable, and personal privacy is basically in a "streaking" state... All this seems not "shocking", but it will also cause chronic damage to consumer confidence and willingness.
China's consumer market is a vast sea, with great scenery and difficulties. In addition to some common problems, personalized, multi-level and multifaceted demands also raise new issues for the protection of consumers' rights and interests. At the same time, in terms of physical consumption such as clothing, food, housing and transportation, there are traces of production, processing, sales and operation. With the rise of Internet platforms, "invisible" links and more invisible information security issues have increased the dimension and difficulty of supervision. New consumption scenarios emerge in endlessly. It is worth making more efforts to build an accurate infringement identification mechanism, an unimpeded infringement response mechanism, a timely infringement handling mechanism, and a reasonable infringement compensation mechanism for different types of consumption behaviors.
From a broader perspective, consumption is also the main engine to smooth the economic cycle, consolidate the economic fundamentals and drive sustained economic growth. The characteristics of major economies are that domestic demand is dominant and internal circulation is possible. China has sufficient conditions to do well in consumption and expand domestic demand. Looking at China, China has the largest middle-income group in the world and is the most growing consumer market in the world. The booming consumption will promote a smoother and more efficient domestic cycle. From the perspective of the international environment, the imbalance and uncertainty of global economic growth are increasing, and expanding domestic demand is the inevitable choice to respond to external risk challenges with its own stability. Focusing on highlighting consumption pain points, protecting consumers' rights and interests in typical cases and fully relieving consumers' worries are also important measures to expand domestic demand.
The protection of consumers' rights and interests is only ongoing. It should be noted that the awareness of consumer protection in China started to a large extent in the 1990s, with the gradual establishment and continuous growth of the socialist market economy system. The huge consumer volume with a population of more than 1.4 billion also objectively determines the complexity and long-term nature of consumer protection in China. Behind all kinds of industry chaos and infringement, it is often the failure of the "invisible hand" of the market, which calls for the "visible hand" to act actively. From relieving consumers' individual losses to improving consumers' overall sense of gain, from building a solid bottom line of safety to raising the quality line, from safeguarding consumers' material interests to meeting consumers' spiritual needs... There are clear development paths and objective laws for consumer rights protection, building a strong and effective supervision dam with the times, and building a "firewall" for consumer rights, Only in this way can each consumption act be more reliable and reassuring.
365 days a year, every day should be "3.15", and every consumption experience deserves close attention. Find out the weak links that affect consumer confidence in the market environment, timely solve the pain points and blockages in people's consumption, so that people can spend more, willing to spend, and dare to spend, and China's economy will always be full of vitality.
