Bloody lessons lead to the closure of the first bike sharing company

original None but Li 2017-06-19 08:07:48

On June 16, Mobil announced that it had received more than 600 million dollars in financing. At the same time, a sharing bike called "Wukong Bike" in Chongqing can't hold on. Just three days before Mobil announced its huge financing, Wukong Bike announced that it would stop operating. This makes Wukong Bicycle the first enterprise in the industry to completely withdraw. For this purpose, Lei Houyi, the founder of Wukong Bike, paid more than 3 million yuan, and more than 1000 bicycles disappeared. Of course, he doesn't plan to find it back, "as a public welfare".

首家共享单车倒闭.jpg

The number of bike sharing has exceeded 1 million and more than 13 million people have registered

How did Lei Houyi get involved in the air inlet? What are your mental journey? What are the bloody lessons? Yesterday, the entrepreneur&I Dark Horse chatted with Lei Houyi, and the following is his oral excerpt from the entrepreneur&I Dark Horse.

This entrepreneurial experience has taught me several bloody lessons.

First, don't chase the wind It's no use chasing them. Small companies can't catch them. The air outlet is waiting.

Second, the project must be profitable Bicycle sharing will lose money in a short time, but it is very important that you make a project that can run smoothly from the model, whether you take investment or pay your own money.

Third, you should have corresponding genes. For example, if you want to do bike sharing, you need to have people from the supply chain to join. Otherwise, if you do it yourself, it will be a big problem. Fourth, small companies are still suitable for small cuts to form unique values. Just like we do bike sharing, we don't even have the value of being acquired in the end. We also went to ofo, hoping to be acquired, but they had no intention.

The bike sharing deposit cannot be directly refunded hundreds of millions of money, lack of supervision

If you build a blockhouse, people can't fight it down, so they may spend money to buy you. If others can fight down, why do they buy you? Or, the industry is developing rapidly, and the number one and the number two are evenly matched. Your choice has become the decisive force, which has the value of being acquired. But now it seems that neither is involved. If you are willing to gamble and lose, you should look ahead.

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