All media reporter of Yangcheng Evening News Wang Danyang Sun Jing
In 2024, when the AIGC application comes fast, how can the media move towards AI, embrace new technologies, and build new quality productivity?
On the morning of May 20, Yangcheng Evening News Group and Tencent Technology (Shenzhen) responded to the question of the times with action, and both parties jointly created AI Financial Media Lab to enable financial media innovation. This cooperation marks that Yangcheng Evening News Group has taken another solid step in media integration and technological innovation at the moment when AI big model reshapes the pattern of all walks of life, demonstrating the determination of Lingnan cultural media business card to embrace AI and follow the new trend of media integration.
Du Chuangui, Secretary of the Party Committee and President of Yangcheng Evening News Group, Lin Haili, Deputy Secretary of the Party Committee, Deputy President and Chief Editor of Yangcheng Evening News Group, Sun Aiqun, Member of the Party Committee, Deputy President and Deputy Chief Editor of Yangcheng Evening News Group, Sun Xuan, Member of the Party Committee, Deputy President and Deputy Chief Editor of Yangcheng Evening News Group, and Yue Miao, Deputy General Manager of the Marketing and Public Relations Department of Tencent Group, Chen Yan, an outstanding expert of Tencent design and head of Tencent hybrid products, attended the launching ceremony of AI Financial Media Laboratory.
Embrace AI and follow the new trend of media integration
Follow AI and build new quality productivity!
The 2024 government work report clearly proposes to deepen the research and application of big data and artificial intelligence, carry out the "artificial intelligence+" action, and build a digital industrial cluster with international competitiveness.
Today, applications and research related to AI such as the popular chat robot ChatGPT, Sora of Wensheng Video, Kimi supporting common text processing, and the AI music generation software Suno are making great strides forward.
In Guangdong, the AI big model is accelerating a new round of technological innovation and industrial transformation in industries, finance, manufacturing and other fields, and will also bring new momentum to the digital transformation and high-quality development of news and communication industries.
"The establishment of AI Financial Media Lab is an important measure to embrace this change and explore the diversified development of media." Sun Xuan said in his speech that Yangcheng Evening News Group has always been committed to spreading information and serving the society, recording the changes of the times and delivering positive energy of the society.
AI technology will expand a wider range of application scenarios, deepen human-computer collaboration, and bring about great changes in the communication ecology. Research shows that 98% of global executives agree that the basic model of AI will play an important role in their organization's strategy in the next three to five years; 40% of the working time may be affected by a large language model like GPT-4.
Sun Xuan said that with the disruptive progress of generative AI, more and more practitioners began to think about its impact on news communication practice. The introduction of AI technology has brought revolutionary changes to news production and dissemination. It can not only improve the efficiency and accuracy of news reporting, but also provide readers with a richer and diversified reading experience through personalized recommendations.
The establishment of the AI Financial Media Lab of Yangcheng Evening News will provide more powerful technical support for news production and enable the Group to serve the readers more efficiently and accurately.
Yangcheng "Newspaper", "First Show" of AI Lab
Moving towards AI, the first end of Lingnan culture has changed again!
At the launching ceremony, AI Rong Media Lab released the "debut" work - "Yangcheng" Newspaper ", Rhythm World", which was produced by AI lyric, composition, and large model text, graphics, and videos.
In fact, Yangcheng Evening News Group has never stopped exploring new technologies for financial media. At the beginning of 2023, Yangcheng Evening News Group "Cloud Fortress" Yangcheng Pai completed the largest 7.0 version upgrade since its launch.
In the process of open cooperation, Yangchengpai has adopted the strategy of "opening the door and handling the end", and constantly actively cooperated with third-party head platforms and Internet companies with advanced technologies: access to Baidu's "Wenxin Yiyan" artificial intelligence model, launch AI live anchors with NetEase, interface with Xunfei and Himalayan optimized intelligent voice broadcasting technology, and cooperate with ZAKER to establish "Yangwan Shuzang" Digital collection platform.
In the past two months, Yangcheng Evening News has launched a number of AI products. In March this year, the first attempt was made to use human-computer dialogue to produce innovative video products using the artificial intelligence technology of Wensheng video. In the video "60 second AI Video | Take you to enjoy the future of Guangdong", the creation team of Yangcheng Evening News cooperated with Tencent's hybrid model to quickly generate high-quality video content by virtue of multiple video generation capabilities derived from multimodal technology, including cultural videos, graphic videos, etc. Once the video was released, the whole network watched more than one million videos.
On the occasion of the Arbor Day, the creation team also expressed the theme of high-quality development of Guangdong through AI video animation. On April 15, at the opening of the 135th Canton Fair, we used AI to make a Canton Fair BGM with AI, and used a set of AI tool combinations to try to run AI through the whole process of content production
Yangcheng Evening News Group has made every effort to build a "Yangcheng Evening News' 1+2+3+N 'three-dimensional mobile communication chain". At present, it has basically achieved full coverage of mobile mainstream platforms, with more than 219 million users. In June last year, the project was rated as the third innovative case of deep integration development of China's newspaper industry.
Join hands with Hunyuan to explore new applications of AI communication
Walk towards AI and build a new ecology of "wisdom+" financing media!
With the rapid development of science and technology, we are now in an era of profound changes in the way of information dissemination and media ecology. A number of technology waves are converging with the momentum of thunder. However, the all-round and diversified news innovation application of human-computer collaboration is still in the stage of crossing the river by feeling the stones.
Chen Yan, an outstanding expert in Tencent design and head of Tencent hybrid products, expressed her expectation and confidence in the application potential of AI technologies such as big models in the field of news communication, as well as the cooperation between Yangwan and Tencent hybrid. The two sides will jointly explore the application of AI technology in the field of news communication, and promote content innovation and efficiency improvement.
Chen Yan introduced that at present, Tencent's hybrid model has a scale of more than one trillion parameters, and it has excelled in mathematical reasoning, logical reasoning, multiple rounds of dialogue and other aspects, and its overall performance ranks first in China.
Moreover, in terms of multimodal capability, hybrid elements are also continuously exploring. For example, in terms of image generation, Tencent's hybrid Wensheng map model has been fully upgraded to the same DiT architecture of Sora, which supports bilingual input and understanding in Chinese and English, and has the ability to draw in multiple rounds; In terms of video generation, Tencent Hybrids supports various capabilities such as cultural videos, graphic videos, graphic videos and video videos, with a generation length of up to 16 seconds; In terms of 3D generation, Tencent Hybrids has already arranged text/graphics generation 3D, and it only takes 30 seconds for a single image to generate a 3D model.
According to the cooperation content, AI Financial Media Lab will use Tencent's hybrid model and other technologies to provide technical support for news production and realize the production of innovative content such as cultural maps and cultural videos.
"In the future, we will work with Tencent to use the powerful capabilities of AI technology to promote the innovation of news content and the improvement of production efficiency, so as to bring readers a more vivid and intuitive news experience. At the same time, we will also actively explore other applications of AI technology in the field of news communication, such as intelligent editing and digital people," said Sun Xuan.
Editor: Zheng Jianlong