The Canton Fair will realize card code exchange and "no feeling" when entering the museum

"130" represents the glorious history of the Canton Fair. Photographed by Chen Youzi, Zheng Hongda and Wen Xiangyin, all media reporters of Guangzhou Daily, and Wang Wenyu, trainee reporter

"The opening of the 130th Canton Fair is a landmark." At the launch of the mascot of the Canton Fair, Chu Shijia, deputy director and secretary-general of the Canton Fair and director of China Foreign Trade Center, stressed that the opening of the Canton Fair marks the full resumption of work and production of China's large-scale exhibitions, It also marks new progress in China's strategic achievements in coordinating epidemic prevention and control and economic and social development.

At present, the preparations for the 130th Canton Fair are in full swing. Reporters visited the exhibition halls of the Fair and found many "new" and satisfactory preparations. The exhibition halls are waiting for visitors with a new look, new vitality and new atmosphere.

With the approaching of the 130th Canton Fair, the environmental beautification project of the exhibition hall is in full swing. Brilliant red, brilliant gold, elegant purple... flowers are in full bloom, dressed up in a new way, to welcome the arrival of businessmen at home and abroad.

The logo of this Canton Fair is rich in connotation

Entering the exhibition hall of the Canton Fair, you can see a green wall erected under the gold lettered signboard of the "China Import and Export Commodities Fair", and the slogan of "Guangzhou makes friends with the world, mutually beneficial the world" on the wall is eye-catching. Under the green wall is a sea of red flowers. The golden logo, which is composed of the number "130", the English abbreviation (CANTON FAIR), the logo "Baoxiang Flower" and the exhibition history (1957 – 2021), stands out.

It is reported that the logo of this Canton Fair is rich in connotation. "130" represents the glorious history of the Canton Fair. Among them, the number "1" is like a road extending far away, implying that China's road to opening up is becoming wider and wider; The digital "0" is shaped as two tightly integrated circles, representing "double integration" and "double circulation", highlighting the characteristics of the 130th Canton Fair, which is the first time to hold online and offline integration with the theme of promoting domestic and international double circulation.

"The green wall symbolizes the vitality of the Canton Fair, while the red sea of flowers is designed to create a sense of atmosphere and a warm welcome atmosphere. We will also put the mascots' Hao Bao 'and' Hao Ni 'here, where merchants can punch cards." The relevant person in charge of the Canton Fair introduced.

Walking around the exhibition hall park, the main road in the center of the exhibition hall decorated with flowers has become a "flower path". Looking around, under the blue sky, the square with flowers in full bloom and the bright national flag set off each other, people and cars came and went on the clean street, and all preparations were in order.

"Through the verification machine of the Canton Fair set at each security checkpoint, exhibitors and participants can pass without feeling." Luo Xiaoxi, deputy director of the Health and Epidemic Prevention Office of the Canton Fair, said that the "doorway verification system" used by the Canton Fair for the first time connected the health code and other epidemic prevention information with the certificate data of the Canton Fair in real time, realizing "certificate code exchange", The efficiency of epidemic prevention and security inspection has been greatly improved.

The reporter saw at the scene that the all-in-one verification machine compared the face photos captured by the camera with the photo information submitted by the exhibitors when they applied for certificates, and the identity information and epidemic prevention information of the exhibitors could almost appear on the screen of the verification machine at the same time. "In a smooth situation, the security check process can be completed in a few seconds," said Wu Jiong, the director of Zone A of the Canton Fair pavilion.

Wu Jiong introduced that the all-in-one verification machine still retains the function of contact recognition. If the face recognition is not successful, the exhibitors only need to gently brush the Canton Fair certificate in the sensing area on the right side of the machine. If the information comparison is successful, they can enter the hall smoothly without stopping at the entrance. In addition to setting up an all-in-one verification machine at the security gate, the security personnel can review the epidemic prevention information of customers and merchants at any time in the museum through the ID verification system of the Canton Fair built in the mobile phone.

It is understood that as of October 8, 230000 people had declared and registered their personal health information through the "Suikang" small program Canton Fair zone.

The exhibition hall of the Canton Fair is dressed up and waiting for visitors.

Online and offline "double protection" intellectual property

In order to adapt to the new situation and new requirements of the online and offline integration of the exhibition, and strengthen intellectual property protection, the 130th Canton Fair has formulated different intellectual property complaint handling processes, efficiently handled online and offline intellectual property related complaints of the Canton Fair, implemented "dual protection" for intellectual property online and offline, and efficiently escorted innovative development, High standards build the shield of intellectual property protection.

During the journalists' visit, Li Jun, Deputy Director of the Business Office of the Canton Fair and Deputy General Manager of the Enterprise Management Department of China Foreign Trade Center Group Co., Ltd., introduced the intellectual property complaints and handling procedures of the 130th Canton Fair in detail. He said that for the products exhibited offline, after the complaint was accepted, the experts would go to the exhibition hall for on-site comparison. After comparison, if the products were identified as suspected of infringement, the products suspected of infringement would be removed from the shelves immediately. As for the products exhibited online, "after the complaint is accepted, the respondent will first be notified and asked to withdraw within 24 hours. If the respondent does not withdraw within 24 hours, experts will be invited to identify the products complained of being suspected of infringement, and if it is indeed suspected of infringement, the online products will be removed from the shelves." Li Jun said.

During the 130th Canton Fair, the Ministry of Commerce and the People's Government of Guangdong Province will jointly hold the first Pearl River International Trade Forum, which is the first time in the history of Canton Fair to hold a national level international trade forum. The Pearl River International Trade Forum consists of the main forum and three sub forums. Among them, the three sub forums focused on "high-level opening and trade innovation", "new forms and models of foreign trade under the new development pattern" and "international trade cooperation in the Guangdong Hong Kong Macao Greater Bay Area".