Introduction:
Chen Danqing once analyzed in the Retrogression Collection that the psychological clues of Chinese people are actually very complex. "It not only leads to the familiar and friendly historical landscape with a sense of identity, but also gets lost in the strange and exciting new landscape."
Such complexity is undoubtedly vividly displayed in the DNA of Jinyun, an ancient city in Zhejiang Province.
"The misty cloud mountain is the shadow of the emperor, and the lofty temple is the sound of immortals." The Huangdi culture, which has a history of more than 5000 years, has created a rich and colorful cultural ecology in Jinyun with an open spirit; The popularity of more than 500 film and television works, such as "Walking with Phoenix" and "Flowers and Thousands of Bones", made more people see the ink painting scroll formed by Jinyun's profound ancient nostalgia and fairyland complex in front of the screen. The beauty of "Fairy City" is intoxicating.
And such a profound ancient city with a thousand years of history is full of momentum - more than 1000 locomotives from Aston Martin, BMW, Ducati, Honda, Harley, Indian and other international brands gathered in Jinyun, and the "2024 Ride in China · Huangdi Jinyun Motorcycle Carnival" became popular again.
Thousands of people ride, the throttle roars, the fashionable motorcycle collides with the traditional Chinese culture in Jinyun and blends across borders, which also makes the A8 space of Gaoding woodwork brand born here awaken the vitality of oriental aesthetics in the new era through continuous innovation and optimization.
In the view of Sina Home, perhaps the "Gaoding" of the current Chinese home furnishing brand needs to be wrapped in such a layer of time and cultural "amber" to become more attractive.
Thousands of locomotives ride coolly to ignite Jinyun
On March 24, the "2024 Riding China · Huangdi Jinyun Motorcycle Carnival" was held in Jinyun Riding Park, Lishui, Zhejiang Province.
Thousands of locomotives from all over the country line up in a spectacular manner, which makes people feel excited. With the order, more than one thousand motorcyclists from all over the country set out from Jiji Park in Jinyun County for a 50 km ride. The motorcade passes through Jinyun's most beautiful greenway, green mountains and beautiful waters, rural fields, as well as 5A level scenic spots Xiandu, Zhutan Mountain scenic spots and other core scenic spots. With isolated rocks and dry clouds, the mountain peaks are tall and beautiful, just like walking through a beautiful picture, enjoying the beautiful changes of Jinyun's urban and rural landscape.
Among them, A8 space, as the general title of the "2024 Ride in China · Huangdi Jinyun Motorcycle Carnival", not only won enough attention, but also let founder Ma Minjie become addicted to motorcycles. He formed a 100 person motorcycle alliance with full helmets, short T, ice sleeves and riding clothes. Together with the riders of the A8 Space Motorcycle Alliance, he drew perfect arcs on the road.
In the growth process of a brand, the founder's temper and temperament are often affected. The A8 space not only has the millennium cultural accumulation and refinement of Jinyun, but also has the determined brand will of locomotive culture. Luxury locomotives and Gaoding woodwork complement each other. Jinyun in spring is surging because of a feast of locomotive culture, The new trend of high net worth residents was rewritten due to a summit meeting.
"East Shape and East Rhyme" Interprets Contemporary National Fashion Life
Yes, in the growth process of A8 space brand, it not only inherits the locomotive culture that symbolizes individuality and freedom, but also continues to write the beauty of the East with the unique Jinyun culture, creating a new national trend that conforms to the aesthetic of the times.
From last year's "luxury living hall" inspired by Jinyun landscape to this year's "Song Yun Jinyun" themed national fashion and a series of new high definition wood products, A8 Space continues to deeply explore Jinyun's regional culture and traditional oriental aesthetics, and has completed advanced innovation again and again in the product research and development of "East Shape and East Charm", demonstrating the fascinating oriental lifestyle.
It is understood that the "Song Rhyme Jinyun" national fashion color has selected 12 most representative Chinese colors, which perfectly integrates the Chinese aesthetics with the regional culture of the Yellow Emperor Jinyun World Fairy Capital, and reinterprets and interprets colors according to contemporary aesthetics. A8 space gives full play to its advantages in Gaoding woodworking field for many years, integrates the understanding of space and life with the traditional oriental culture, and shapes a contemporary new Chinese life with oriental aesthetic conception.
Just as the founder Ma Minjie said, Gaoding woodwork should present a more elegant and tasteful style, and make space extensibility, color style, etc. more tonal.
This has also made A8 space like a locomotive roaring since 2018, maintaining an amazing growth rate, achieving a steady growth of 36% for five consecutive years, and even reaching an explosive growth of 76% in 2021 under the background of in-depth regulation of the household industry.
If the roar of the locomotive comes from the powerful engine, the galloping of A8 space comes from the carefully built R&D team. It is reported that. A8 space has built a "three-layer three-dimensional R&D system": the brand headquarters R&D center+core supplier team+core dealer partner R&D team. The three levels of R&D perform their own duties and complement each other, fully meeting the landing needs of high definition products.
In addition, in August last year, the A8 Space Intelligent Manufacturing&R&D Center with a total investment of 168 million yuan and a total area of 60000 square meters has been completed and put into operation, realizing the information-based control of the whole order process, greatly improving production efficiency, shortening the delivery cycle, ensuring the stability of product accuracy and quality, and further improving terminal customer satisfaction. According to Ma Minjie, the 80000 square square new intelligent manufacturing base in the second phase of A8 space is also under preparation.
In the view of Sina Home, with the iteration of consumer demand and industrial upgrading, the complexity and changes of the market have opened the imagination space for Gaoding carpentry, and also put forward higher requirements for the brand: consumers demand higher quality, better service, and more personalized advanced customized services.
The A8 space, which continues to expand the connotation of the research and development system of Dongxing Dongyun, has undoubtedly achieved this - it continues to export a diversified lifestyle to high net worth people, a lifestyle that is saturated with oriental culture and meets the needs of customers.
