1. Tourism market development is a term of tourism economics, which refers to a series of activities to expand the sales of tourism products, realize the value of tourism products, and expand the market share of tourism.
 2. The development of tourism market should carry out market research and prediction on the premise of clarifying the strategic objectives of the tourism market, and understand the market demand and competitors; On this basis, it analyzes the macro and micro environment of the market in which the tourism enterprises are located, so that the business activities of enterprises can adapt to the changes in the market environment; Conduct market segmentation and select the target market on the basis of market segmentation; Then, according to the target market, determine the appropriate marketing mix, and finally achieve the strategic goal of tourism market development.
 The introduction of tourism market development in this article is over, and I hope it will be helpful to everyone.