1. Clothing positioning. Consider whether clothing is targeted at men or women, urban white-collar workers or students.
2. Site selection. The location of the clothing store needs to consider the location of the store, whether the transportation is convenient, the consumption level of nearby residents, and whether there are other clothing stores of the same type nearby. Shop decoration. Choose the decoration style according to the target group, and have your own characteristics when decorating, because the unique clothing store will attract more customers.
3. When purchasing goods, you should determine where to get the goods before opening the store, and ensure that the supply of goods is sufficient, so that the turnover will not be affected by the shortage of goods.