Cultural and tourism industry solutions

Focusing on the integration, innovation and implementation of technology+culture+tourism, it provides solutions and standard products for smart cultural tourism scenes, and promotes the transformation and upgrading of cultural tourism industry through digital technology.

 
  • Top level planning and design

    Systematically provide intelligent cultural tourism application system based on full process service and management for destinations, governments, scenic spots, tourists, etc

  • Smart Product Matrix

    Integrate Tencent's product matrix and advanced technology, continue to research and develop innovative products, and achieve intelligent and industrial coordinated development of cultural tourism scenes

  • Cultural and creative incubation platform

    Use science and technology+culture to help the revival of Chinese civilization, activate the huge value of traditional culture IP, transform cultural resources into cultural assets, and provide cultural and creative solutions

  • Industrial resources and ecology

    Integrate and coordinate high-quality industrial partners, complement each other's advantages, build a community of shared future for development, and provide systematic and in-depth service capabilities for the cultural and tourism industry

 

Cultural and tourism industry solutions

Provide you with innovative and technological solutions for the cultural and tourism industry

  •  Smart global tourism solutions

    Smart global tourism solutions

    Through big data, artificial intelligence and other technologies, it systematically provides intelligent cultural tourism application systems based on full process services and management for destinations, governments, scenic spots, tourists, etc.

  •  Smart Scenic Spot Solution

    Smart Scenic Spot Solution

    Provide one-stop products and service capabilities for scenic spot managers and consumers, such as scenic spot tourist service, scenic spot smart management and smart marketing, and be a digital assistant of scenic spots.

  •  Smart cultural heritage solution

    Smart cultural heritage solution

    Through the platform, technology, connection and content, the museum and the cultural and museum industry are assisted to achieve management and protection in the museum, cultural relics value innovation, optimize the experience of the exhibition hall, and improve cultural education.

  •  Smart Science and Technology Museum Solution

    Smart Science and Technology Museum Solution

    Through Tencent's cutting-edge exploration and rich practice in the field of science and technology, it helps the national science popularization institutions improve the efficiency of venue construction, innovate exhibition and teaching services, and become the digital assistant of science and technology museums.

 

Cultural and tourism industry standard products

Serve the digital construction of government, enterprises and scenic spots, covering public services, tourist services, scenic spot services and other functions

Destination Business Card

Destination Business Card

The destination name film is a standard product of destination smart tourism launched by Tencent, which helps domestic government and enterprise customers quickly build official sites, achieve local excellent content recommendations, tourist guides, and provide a variety of lightweight intelligent services.

Feature 1: One set of configuration, four end station building

  • A set of interface and content, realizing rapid website building on WeChat applet, H5 page, Android APP, iOS APP

Feature 2: Flexible interface configuration capability

  • Use modular interface configuration resources to independently complete interface configuration

Feature 3: Powerful content management and publishing capability

  • Use different types of content templates to achieve rapid release and management

Feature 4: Optional service shelf

  • Provide intelligent destination services in combination with Tencent's mature technical solutions
Urban luggage

Urban luggage

Combining the rich capabilities of Tencent's various product lines, such as social sharing, intelligent translation, online tax rebate, electronic card vouchers, community operations, etc., Tencent provides digital assistants and toolkits for destinations in the form of the lightest applet for overseas destination scenarios.

Characteristic 1: technical advantages

  • Open data resources, cloud computing and big data resources, LBS, RayData

Feature 2: link Tencent's expertise

  • Social platform, intelligent translation, online tax rebate, electronic card vouchers, online payment, media promotion

Characteristic 3: Product characteristics

  • Background management is easy to operate and can be customized

Feature 4: Digital construction of outbound tourism services

  • It can connect online and offline tourism services, create a comprehensive online tourism platform, and drive overseas merchants to get started easily
Smart Scenic Spot

Smart Scenic Spot

Through Tencent's digital capabilities, it integrates Internet, Internet of Things, big data, artificial intelligence and other technologies to connect scenic spots and tourists; Improve the overall service efficiency of the scenic spot and create a beautiful tourist experience through intelligent terminal application, hardware interconnection, background management brain and tourist behavior analysis.

Feature 1: Customer demand orientation

  • Highly integrate the national cultural and tourism policies and the construction standards of smart scenic spots, and focus on customer needs

Feature 2: Tencent's technical advantages

  • Integrate technical capabilities of Tencent teams, including LBS, AI, WeChat payment, cloud computing, big data, RayData, etc

Feature 3: Provide immersive user experience

  • Meet the whole process of tourist service experience before, during and after the tour

Feature 4: Assist in the operation and promotion of scenic spots

  • Multi channel and all-round support to enhance the influence of the scenic spot and promote the operation and promotion of the scenic spot
Live broadcast of scenic spot

Live broadcast of scenic spot

The tourism live broadcast platform provides 24-hour live broadcast and activity live broadcast for the scenic spot. Slow live broadcast is convenient for users to learn about the scenery, people flow, weather and other information of the scenic spot by watching the live broadcast, which is a reference for travel; Live broadcast of activities is convenient for users to understand the special activities and events of the scenic spot, and improve the brand communication of the scenic spot.

Feature 1: all-round live broadcasting service

  • Support streaming, transcoding, distribution, playback, recording, playback, time shifted viewing and other services, and support comments, sharing and other interactive ways

Feature 2: High performance

  • Earn years of audio and video technology, mass acceleration nodes, and meet the needs of low latency, high concurrency, and high image quality

Characteristic 3: AI identification

  • Intelligent screenshots and yellow identification, image beauty judgment, ensuring image safety

Feature 4: Security encryption

  • Provide all-round security services through device encryption, IP black-and-white list, streaming and playback address authentication
 

Customer Stories

Promote the implementation of innovative practice of cultural and tourism integration

 

cooperative partner

Build an industrial open cooperation platform through partner ecology

 

contact us

For more information on usage scenarios and technical architecture, please contact our sales and technical support team.