The task of Giada Tamborrino Studio is to conceive a brand image and packaging design with ecological awareness and promotion for the organic beauty brand LIV Botanics in Amsterdam.

Inspired by ancient encyclopedias, plant pictures, camellia gardens and lush nature, we use retro references and the influence of the contemporary world to inject vitality into the brand's visual image. Then, we apply it to a more formal element: packaging.

Finally, in order to create a cohesive and unforgettable unpacking experience, we chose sustainable materials, which will represent the brand's commitment to sustainable development and remind us of ancient and precious plant books without affecting the style or quality, just because it is unnecessary.

In order to minimize the brand's carbon footprint, we use plant non-toxic ink to locally print the elephant grass fiber planted a few kilometers away from Amsterdam. The main packing box does not need glue. It can be laid flat to show the plant pictures of the main ingredients contained in each product, as well as their plant names and information. Labels used for bottles and cans are plastic free, while secondary packaging, paper tape and wrapping paper used for transportation are 100% recyclable and recyclable, and printed with non-toxic vegetable based ink.