About Milk Family: The reason for success is not that it can be achieved in one move, but that it can be accumulated and accumulated!

Company Profile

Company Introduction | Development History

Milk Family is a mother and baby brand of Suzhou Golden Pumpkin International Trade Co., Ltd., which was officially registered in 2016.

The company has been committed to providing all parent-child families with a one-stop shopping experience.

01

Company Profile

Since its establishment in 2016, Milk Family has developed rapidly, from immature to mature. After continuous polishing, it has become the top three brand in the maternal and infant industry in China in a few years.

As an imported chain brand of mothers and babies, Milk Family, based on the consumption concept of "focusing on quality and service", grasped the market trend of new retail, connected the online mall system with offline members, truly realized zero inventory in the cloud, sold products before purchasing, provided original imported mother and baby products and services to physical stores, and achieved brand user lock-in and accumulation.

Adopt the brand mode of physical store+Internet business circle+intelligent terminal, have an online e-commerce platform, establish chain brand stores with a unified image throughout the country, find suitable places to establish franchise stores through market research, provide franchise operators with duty-free import operation qualification and operation management training assistance, and achieve the O2O mode of combining online e-commerce and offline.

02

Franchise advantages

Early stage of store opening: site selection support, goods distribution support, decoration support, training support

Later stage of store opening: activity support, system support, material support, display support, and operation support

Brand characteristics: brand business 30000+SKU goods, 1+1 store opening support (each store is equipped with an exclusive supervisor and 1 whole professional team)

03

development history

August 012016

Company registration succeeded

December 022016

The first Milk Family fully imported mother and baby is located in Suzhou, Jiangsu Province

November 032017

Issuance of trademark registration application

March 052019

Milk Family broke through 300 stores nationwide

March 082021

Milk Family has exceeded 500 stores nationwide

June 092021

Become the sole generation of Hepuno

December 102021

Become an imported mother baby chain with official sales authorization of offline stores of a2 to primary milk powder!

January 112022

The first offline release of the authorization to become the channel for mothers and babies of Gulf rabbits

February 112022

Officially became the first offline release of TJ wood grain for mothers and babies nationwide

04

Display of some stores

Zhenjiang Yangzhong Wuyue Plaza Store

Changzhou Tianning Wuyue Plaza Store

Huzhou Wuxing Radio and Television Building Store

Hefei Luyang Store

Chongqing Qianjiang Chengxi Store

Tianjin Wuqing Ziquan Courtyard Store

Suzhou Longhu Tianjie Store

Shenzhen Nanshan Yili Neighborhood Store

Suzhou Xiangcheng Tianhong Store

05

Some product displays