Carmen men's clothing

KM, short for KILO&METERS, is a designer fast fashion brand based on Nordic culture. It mainly sells clothing, shoes, accessories and various high-quality daily necessities. It integrates R&D, design, supply and sales to provide high-quality fashion fast consumer products. Nordic design is simple and natural, focusing on creating high-quality fashion life for mass consumers. Since its inception, KM has adhered to the design route of simplicity, comfort, leisure and elegance, rather than pursuing other products. In addition, following the Nordic designers' concept of fine carving and natural environmental protection, we developed and improved the raw materials and manufacturing process of products to make them more fashionable and high-quality. Since entering the Chinese market, KM can enjoy the rich products of Nordic high-quality fashion design at a low price, which makes Chinese consumers feel very inconceivable. More importantly, through optimized resource integration, consumers can only pay a price equivalent to the price, which causes people's attention. The company has many designers and global buyers, who often appear in various fashion conferences or shuttle to the origin of high-quality raw materials to obtain new design concepts and high-quality materials to meet the needs of different customers. Each product series has a corresponding team, including buyers, designers, assistants, purchasers, market analysts and team managers. They work together to discuss possible popular styles, patterns and fabrics, and reach an agreement on retail prices and needs, so as to decide the final production. In addition, through real-time telephone or network communication with store managers around the country, we can understand the sales situation and customer responses around the country, and constantly make adjustments based on the data they provide, such as climate, body size differences and preferences, to respond to customers' ever-changing needs. The advantage of this move is that, on the one hand, commodities can play a larger sales rate, which can reduce the risk of unsalable inventory; On the other hand, the market information collected from it can determine the design trend and production quantity of the next batch of goods. Fashion is not only reflected in product design, style and tailoring, but also a kind of cultural communication. A good brand should not only be sensitive to the industry and keep abreast of international trends, but also be good at finding creative sources in daily life, tapping customers' potential needs and finding more beauty in life. As a Nordic fast fashion designer brand, KM not only gets inspiration from major fashion weeks or conferences, but also goes deeper into the market to conduct research, collect customer feedback and wearing experience, and transform potential demand that customers have not yet had time to say into real products, so that customers can feel happy at a glance. Moreover, KM not only sells products, but also integrates Nordic life philosophy into products, so that customers can feel the meaning of fashion when experiencing.