Brand name |
UCC Sports Bicycle |
Investment amount |
50~100 ten thousand |
date of establishment |
2016-02-11 |
Total number of stores |
|
Business scope |
Bicycle | Suitable for people |
Free entrepreneurship |
Franchise region |
whole country |
Whether there is regional authorization |
no |
Origin of the brand |
Beijing |
contract period |
3 years |
Training period |
Half a month~one month |
Royalties |
1000 yuan |
Requirements for business conditions |
|
bond |
RMB 49000 |
Franchise fee |
RMB 50000 |
|
|
UCC Sports Bicycle Franchise details
1. Product positioning: UCC Universal Sports Bicycle mainly produces high-end bicycles and related parts. Since UCC Universal Sports Bicycle developed the world's 27.5-inch/650B complete vehicle in Washington in 2009, the company has focused on the 27.5-inch/650B mountain bike market. "MARMOT IS 27.5, 27.5 IS MARMOT" has become the core guiding ideology of the MARMOT team and strives to become a 27.5 brand.
2. Market positioning
Due to the sluggish global economy, the U.S. economy is in a slump, the U.S. high-end bicycle market continues to decline, the high-end demand of the American people has fallen to a low point, and high-end bicycle brands are walking on thin ice. However, as the economic engine of Asia and even the world, it is unique and full of vitality! The bicycle market has become a hot spot for brands all over the world to seize the beach. Brands such as SHIMANO have regarded the market as one of the important markets.
In the future, it will become a consumer country of high-end bicycle market.
For this reason, UCC Universal Sports Bicycle has a forward-looking vision, adheres to a pragmatic and steady attitude, actively expands, dares to create, and is determined to officially launch a huge market and launch a new strategy of Asian market layout.
3. Technology creation
The newly joined former design director of SPECIALIZED is to enrich his research and development team. Because Taiwan is the base of high-end bicycle OEM production in the world (except for some handmade niche brands), MARMOT insists on cooperating with Taiwan's very few and super professional OEM frames and assembly plants to continuously develop global forward-looking products, so that the entire high-end market continues to move forward.
As the pioneer of 27.5/650B model, MARMOT brand is more professional, focused and dedicated to the 27.5/650B product in the mainstream market in the future... "MARMOT IS 27.5, 27.5 IS MARMOT" has become the core guiding ideology of the MARMOT team and strives to become a brand of 27.5. Therefore, the market will become the leading market of MARMOT's global strategy.
UCC Universal Sports Bicycle, founded in Taiwan and one of the top three GUM brands in Taiwan, is an enterprise with more than 20 years of sports grade, medium and high-end bicycle manufacturing history. In 1990, the company set up a factory in Guangzhou Economic and Technological Development Zone, integrated the dual advantages of international technical resources and local high-end manufacturing technology, established a qualified reputation in the industry with excellent product quality, and sold its products worldwide. In 2008, UCC was officially sold in mainland China, rapidly reaching the market share of 100000 units annually.
UCC Sports Bicycle Franchise advantage
Committed to creating and developing:
Face to face communication
industry Factory:
Our independent bicycle shop sells bicycles.
UCC Sports Bicycle Shop is where you can get the products, services and professional help you need.
Improve channel policies:
Adhering to the path of independent creation and development, UCC focuses on improving the scientific and technological content of its products, and introduces core technologies represented by SPF superplastic pneumatic molding technology and ISS shock absorption rear fork.
Word of mouth products:
With 20 years of development, the factory covers an area of more than 27000 square meters, has more than 450 employees, an annual production capacity of more than 400000 terabytes, and has a bicycle science and technology research and development laboratory in mainland China.
Sports bike opportunities:
UCC has developed a complete channel policy system, which not only provides standardized management at the level of institutional norms, but also provides dealers with Limited support
Pursue the concept of quality and balanced configuration, provide each consumer with a riding experience, and have many market benchmark products such as Dement and Apache.
Elite team support:
Sports bicycles are becoming a high-quality lifestyle. UCC is positioned in the category of sports bicycles in China, which meets the market development needs and provides qualified market development opportunities. At the same time, UCC also provides various channels, including accessories and clothing, to make sports bicycles a good business model.
In order to support channel expansion and brand communication, UCC has built a sound internal team system to escort the growth of dealers.
UCC focuses on creating sports bicycle products in the industry, and is committed to improving the riding experience of consumers. Relying on excellent quality, it has won the reputation of riders from all walks of life.
UCC Sports Bicycle Franchise technological process
(1) The company answers the questions of potential licensees who want to join. In order to make the consultant a franchisee, the head office staff responsible for recruitment carefully introduced the company's franchise to him and carefully negotiated with him.
(2) Communicate the details of Pinsheng Chain Supermarket, and the franchisee submits the application form.
(3) Assist in analyzing the store location. In order to determine whether it can be used as the business place of branch stores, the headquarters should conduct a detailed survey of business districts, markets, etc., and carefully analyze and study the collected data and information.
(4) Explain the content of the franchise contract. Explain and explain the contents and regulations of the franchise one by one.
(5) Sign the franchise contract. After the applicant has fully studied the business content and contract content and decided to join, the contract will be formally signed.
(6) Store planning and design. The architecture and design department of the franchisee has designed the decoration scheme of the store after studying the customer's activity routes and business strategies in detail.
(7) Prepare for opening. At the same time of construction, order various equipment and booths, design the layout of the store, issue operation manuals and prepare for promotion.
(8) Shopkeeper training. Train and guide the shopkeepers on the preparations necessary for opening, the operation and management of the computer system, and the operation skills of the store, so as to truly master them.
(9) Purchase and display of goods before opening. At this time, relevant personnel of the headquarters visit the store or telephone pictures to guide the Internet, provide purchase information, and teach display skills.
(10) Opening. Distribute advertising materials for opening in various ways.
(11) Turn on the information system. Connect the computer terminal of the store with the host of the headquarters to guide and support the operation of the store.
(12) Each branch shall feed back the operation status, timely find out the problems that may occur in the operation of the branch and assist the owner to solve them Decision.
UCC Sports Bicycle Franchise conditions
1、 A natural person who has the capacity to independently bear civil liability or an enterprise legal person who independently bears civil liability;
2、 There are independent bicycle shops or outdoor equipment stores, with relevant product sales experience or specific sales channels.
Experience in representing other bicycle related brands is preferred;
3、 Have brand awareness, long-term development vision and profound understanding of the local market;
4、 Have the corresponding ability of intelligent selection and brand awareness, have the experience of establishing and managing sales channels and the ability to provide after-sales service;
5、 Have a certain understanding of bicycle sports and bicycle market, understand and agree with MARMOT marmot brand management philosophy;
6、 Have qualified reputation and goodwill in the local area, and cooperate with the company to feed back market information in a timely manner;
7、 The exhibition area of UCC Sports Bicycle Store is designed and decorated in strict accordance with the exhibition scheme provided by Ailos;
8、 It must have a model store of about 200 square meters in prefecture level cities (municipalities directly under the Central Government in districts),
To facilitate the establishment of franchise chain system in the local area. The purchase is about 1 million yuan, and the quarterly sales volume is not lower than our requirements;
9、 Have the ability to develop downstream channels, and have corresponding experience in the construction and maintenance of access roads;
10、 Be able to implement the company's promotion requirements and complete the sales plan;