Kuaike milk tea belongs to Beijing Kuaike Catering Management Co., Ltd. The company was founded in March 2006, and is a franchise chain company specially approved by Beijing Administration for Industry and Commerce, focusing on "pearl milk tea, dessert drinks".
Kuaike Milk Tea Company takes it as its own responsibility to actively advocate the new diet culture of "healthy, fashionable and fresh" drinks, adhering to the business philosophy of "concentration, concentration and professionalism", engaging in beverage project research and technology development, operation training, consulting planning and brand planning services, and concentrating on the spread and promotion of diet culture.
Since its establishment, it has cooperated with many food research and development institutions, and now has developed the second generation of high nutrition pearl milk tea series and desserts series, including more than 10 categories and more than 80 flavors of pearl milk tea, shaved ice, smoothies, fruit milk, ice cream, coffee, chocolate, milkshakes, yogurt, slush, ice cream, etc.
Kuaike milk tea takes fashion and health as the leading ideology. Its excellent product quality, brand new drink flavor, and professional healthy drink development strategy conform to the trend of the times, seize the new trend of consumer consumption, and will surely lead the drink to a new journey of fashion and health. In the past four years, enterprise direct stores and franchise stores are developing at a high speed, covering Harbin, Qingdao, Dalian, Changchun, Heilongjiang, Beijing, Tianjin, Jinan and other provinces, cities and regions in China. The total number of stores has reached nearly 600, and there are now more than 100 stores in Beijing alone. The headquarters plans to expand the total number of stores to 1000 by the end of 2009, focusing on building professional well-known brands in the milk tea industry.
Kuaike Milk Tea Company will strictly implement the general franchise policy of "quota cooperation, regional protection and sharing", so that all franchisees can join and increase. The company adheres to the business philosophy of honesty, pragmatism and standardization, advocating science and technology, creating excellence and increasing income, win-win and stable development, and the team spirit of enthusiasm, pragmatism, learning and cooperation. It optimizes and integrates industrial chain resources, creates an ecological environment for the benign development of the beverage industry, and actively promotes the sustainable development of the chain beverage industry, thus forming a new pattern of win-win.