Now there is no clear definition of the concept of "green furniture". Generally speaking, green furniture products refer to "products designed based on the core concept of environment and environmental resource protection, products that can be disassembled and disassembled, and their parts can be reused after renovation". According to the consultant of Yigao customized furniture products, "green furniture" can be simply understood as: there is no pollution to the environment in the production process, no pollution to the indoor environment and no harm to the human body in the use process, and it can be recycled after being abandoned without wasting resources.
Business based marketing, also known as store marketing, takes the wardrobe store as a platform to provide standardized services to the public, screen and cultivate target customers among many customers, and provide potential target customer groups for business marketing.
Plate type wardrobe refers to the wardrobe product made of wood-based panel as the base material, with various kinds of wood skins or stickers, after edge sealing and painting. The panel wardrobe has two advantages: first, it can save wood resources and improve the utilization rate of wood. Second, it is not easy to deform, can be disassembled and installed, and is convenient for transportation and storage.
Many franchisees hope to act as agents for major wardrobe brands, especially those that have been advertised on CCTV. They generally have such a mentality that since manufacturers have the strength to advertise on large media platforms, their strength is self-evident. This really shows the extraordinary strength of the manufacturer and its brand influence. But is it really safe and easy to operate as long as we identify such big brands? In fact, for big brands, franchisees should be more rational.
With the improvement of people's living standards and consumption capacity, the county and town wardrobe market has gradually received attention. The expansion of wardrobe enterprises in the first and second tier cities is close to saturation, while the market in counties and towns is still blank. With the continuous upgrading and breakthrough of market competition, counties and towns will certainly become the key markets for wardrobe enterprises to explore in the future. Then, how can we occupy a place in the vast third and fourth tier markets.
At present, most young couples choose a small family when buying a house, because the house price remains high and people's living space is shrinking, but we are gradually improving our requirements for the quality of household products, especially for moving doors, closets, etc. The hostess of the family will have requirements.
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