On May 13, Gongga County New Era Civilization Practice Center and Langjilin New Era Civilization Practice Station carried out the theme publicity activity of "Resisting high bride price and advocating civilized marriage customs".

By issuing proposals, the staff explained to the farmers and herdsmen the dangers of high betrothal gifts and large-scale weddings and funerals, advocated that the people should not use money as the standard to measure happiness, guided the people to consciously resist high betrothal gifts, advocated civilized marriage customs, and set an example of new weddings, simple funerals, and changing customs.

The event also organized the masses to carry out a competition of civilized words.