"Hello? Hello. Which package should I choose for this situation?" Aunt Ji, who lives in Haidian District, heard that the current 5G network is more smooth, so she considered upgrading her mobile phone package to 5G package, but did not want to change the existing call service. She did not know what to do at the moment. So she dialed the customer service hotline 10010 of Beijing Unicom for consultation. After learning about the situation, the customer service staff recommended several suitable packages to Aunt Ji according to her actual use, and gave some professional suggestions.
The customer service personnel of Beijing Unicom will receive various inquiries every day. Some inquire about the balance of telephone charges, some apply for business changes, and some need to troubleshoot network failures“ country The chief, government preferred, and people trusted central enterprise operators always regard customers' needs as "orders", unconditionally respond to customers' needs, focus on the people, and practice social responsibility and mission.
Put forward new strategic development orientation in the face of new changes
From 2.6 trillion yuan in 2005 to 39.2 trillion yuan in 2020, China's digital economy has accounted for 38.6% of the gross national economy. It is estimated that by 2025, the added value of the core industries of the digital economy will account for 10% of GDP. Facing the digital economy, how to plan for the future is the development that every enterprise needs to answer nature For network based operators, its layout is more related to the development quality of the entire digital economy and water flat 。
Looking at the development process of China's digital economy, it is easy to see that from 2005 to 2020, the leading enterprises in the digital economy chain are mainly Internet enterprises. With the government going to the cloud, enterprises going to the cloud, the digital transformation of traditional industries, and the construction of a new interconnected world of everything, a strong digital economy "artery" is needed.
With the gradual realization of 5G network advanced construction concept, 5G is combined with cloud computing, big data and artificial intelligence, showing a broad application space in all walks of life. In addition, since 2020, the process of "new infrastructure" has accelerated, and the growth rate of operators in the government enterprise market, cloud computing market, DICT and other aspects has also ranked top among all kinds of revenue.
It can be said that these changes in the external environment have pushed telecom operators to the forefront of the digital economy chain.
For this reason, China Unicom defined its positioning as "digital information infrastructure operation service" at its 2021 partner conference country Team, the main force of building a digital China smart society, and the pioneer of digital technology integration and innovation ".
How to achieve the new positioning? China Unicom has put the answer in the new strategy of "strengthening the foundation, maintaining integrity, innovation, integration and opening up". In addition, China Unicom also announced at this conference that it will shift from the previous cloud network as the core to the main responsibility of "big connection, big computing, big data, big applications, and big security", and fully launch the main channel of digital economy.
Among China Unicom's five main businesses, "big connection" is the cornerstone and pillar; In the big connection, 5G is the most basic and core business. 5G is the foundation and core of strengthening high-speed ubiquitous basic connection and optimizing safe and agile intelligent connection under the "big connection" layout. 5G connection scale is not large, connection efficiency is not high, and connection is sticky nature Whether it is strong or not, whether the connection application is excellent or not, and whether the connection value is thick or not, are directly related to the success or failure of the main responsibility of the big connection.
It is reported that in order to develop 5G business well, China Unicom has specially formulated the 5G "leading development" action plan, emphasizing customer orientation and value creation, which points out the direction for 5G business development. By making deep and large connections, China Unicom's high-quality network connects thousands of households, thousands of buildings, thousands of parks, thousands of enterprises, thousands of scenes, creating new digital work and life experiences for customers, "empowering and intelligent" for thousands of industries, and creating a solid digital base for high-quality economic and social development.
The "big application" is a powerful "catalyst" for the deep integration of 5G and the industry, enabling thousands of businesses, serving the people's livelihood, helping to upgrade information consumption, and accelerating the transformation of industrial applications from "model rooms" to "commercial housing". Beijing Unicom 5G applied the "Sailing" action plan to undertake the Group's strategy, focusing on "building a solid 5G computing network foundation, promoting 5G capability building, and opening up 5G ecological cooperation", focusing on the key links of 5G development, implementing the "strong foundation" of the network, "engine" of the product, "ability improvement" of the scheme, support "escort", "ecological" co creation "," seeding "of talent, and" blooming "of the industry 6+1 key projects, focusing on opening up the 5G application innovation chain, industrial chain and supply chain, creating new networks, new products, new formats and new models, and promoting the large-scale development of 5G applications.
In the industry field, Beijing Unicom closely combines the "high precision and cutting-edge" industrial characteristics of Beijing, applies 5G technology in the 5G industrial Internet field to solve the pain points and difficulties in the business development of industrial customers, provides customized 5G private network services and 5G scenario applications for enterprises, and improves production efficiency, such as 5G video surveillance, 5G security robots, 5G AR/VR remote maintenance 5G AGV logistics, 5G cloud PLC flat Taiwan has helped Sany Heavy Energy, Aerospace Science and Industry and other enterprises to build 5G smart factories. Based on the rich practical experience in the industry, at the 2022 Service Trade Fair, Beijing Unicom and Huawei released the latest application results of 5G private network PLUS 2.0 in the field of high-tech industries, and launched the 5G high-tech industry baseline solution, which attracted great attention in the industry.
In addition, Beijing Unicom has always focused on solving the most concerned, direct and realistic problems of the people in the 5G field, improving the quality of people's information life with scientific and technological strength and sincerity, and constantly meeting people's aspirations for a better information life. On the one hand, Beijing Unicom launched video RBT, Unicom assistant, Unicom cloud disk, 5G new communication and other representatives to the public market nature 5G innovative applications have played an important role in creating the ultimate experience, building business models and promoting industrial development. On the other hand, Beijing Unicom has also actively explored the 5G service for people's livelihood. For example, to build 5G smart first aid application with Beijing Emergency Center, and to build 5G emergency information management service flat Taiwan, uniformly dispatching medical resources in the hospital, integrating the information of the five emergency centers and the emergency in the hospital to achieve "rescue upon getting on the train", and racing against the clock for the first aid of severe patients; Deeply carry out industry university research cooperation with Beijing University of Posts and Telecommunications, jointly open a new chapter of 5G smart education, create 5G holographic interactive classroom, 5G smart campus, 5G smart security and other scenarios to achieve the sharing and sinking of high-quality teaching resources, and bridge the gap between educational resources; Cooperate with Beijing Park Management Center to create a batch of 5G application scenarios highlighting the characteristics of the park, and use 5G+VR slow broadcast and other technologies to create a panoramic slow broadcast channel to bring tourists a new scenic service experience.
Practicing the new positioning and promoting the process of urban and rural digitalization
To be resolute implement to implement The important instruction of "We should attach great importance to the impact of informatization development on party building", give full play to the role of the main force in building a smart society for cyber power digital China, and China Unicom actively serves local party committees and organizational departments to build smart party building flat Sets. At present, China Unicom's smart party building flat Taiwan has become a leading brand of digital party building New era The high-quality development of digital party building has contributed to the power of China Unicom.
"Government public service SMS flat "Taiwan" is a self-developed government publicity product created by Unicom based on user tags and real-time locations, flat Taiwan can meet the requirements of the prevention and control office, public security bureau, district, street and township government departments epidemic situation The government affairs publicity needs under multiple scenarios, such as prevention and control, emergency warning, command and dispatching, cultural and tourism publicity, party building publicity, anti fraud publicity, holiday care, etc., help the government departments carry out government affairs publicity work efficiently and accurately.
Service upgrade, original intention unchanged. As“ country Team, main force and pacesetter ", as the leading full-service communication operator in the capital region, near In the past years, Beijing Unicom has not only provided communication services for the party, government and military, enterprises and institutions in Beijing, but also formed a network advantage with extensive coverage, rich resources, strong capability, advanced technology and reliable quality. It has also inherited the red gene, adhering to the glorious tradition of "people's posts and telecommunications for the people", from large-scale broadband optical fiber transformation, mobile network construction, to comprehensive implementation of speed increase and cost reduction Innovative business model, committed to meeting the demand for popular information consumption, made various efforts in boosting social informatization construction, and made every effort to build a global digital economy benchmark city and a network power. At the same time, with the extensive and in-depth integration of 5G with AI, big data and other technologies, Beijing citizens increasingly feel the convenience and benefits brought by digitalization.
As a digital information infrastructure operation service country Team, the main force of building a digital China smart society as a network power, and the pioneer of digital technology integration and innovation. Beijing Unicom is closely following the new strategy of China Unicom Group, deeply implementing high-quality service actions, constantly promoting the upgrading of traditional services to one-stop smart services for all customers, all businesses, and all scenarios, constantly improving customer service experience, and promoting continuous improvement of services.
Taking the brand "Zhen Broadband" launched by Beijing Unicom in May this year as an example, the brand highlights four "zhen" words: "true" refers to true replacement of cats, true upgrade, and true expansion, which solves the networking bottleneck of "the last meter" of users and realizes end-to-end true gigabit; "Frame" refers to the high-definition picture quality of each frame on the large TV screen, PC terminal and mobile phone terminal, and the gigabit broadband helps to realize the intelligent connection of all things and perfectly match all intelligent devices; "Precious" refers to the seamless gigabit of the whole house, and cherishes every minute of family time - the traditional networking scheme only extends the network cable to the weak current box and the living room, and the Wi Fi coverage is limited, while Beijing Unicom's optical broadband FTTR of the whole house realizes the lossless "full gigabit" by deploying optical fibers to each room. "Selection" of high-quality services refers to the quality service commitment made by Beijing Unicom to the "broadband" brand. "Fast Internet access, fast access, slow compensation" represents the continuous improvement of service quality. It is worth mentioning that Beijing Unicom is about to fully popularize the "All room Optical Broadband FTTR" to the citizens of Beijing, and launch the "Towards All optical Evolution" activity, which will constantly lower the threshold for handling. Even if not a gigabit broadband user, they can also enjoy the convenience of digital smart home life through the "one-step" inclusive upgrade activity of "network speed increase+networking services", Get the ultimate experience of seamless switching in each room and full room Wi Fi signal.
On the basis of the high-quality gigabit network, Beijing Unicom also launched a new smart home business brand, "Unicom Smart Home", which explains to industrial partners that“ flat The new model and strategy of "Taiwan+Cloud+X" smart home. "Unicom" not only represents Beijing Unicom, but also flat Taiwan's connectivity, capacity connectivity, industry connectivity, and ecological connectivity. "Zhijia" means passing“ flat Upgrade the platform+cloud network+X "capability architecture to achieve flat Smart upgrade of platform, product, operation and service. "Unicom Smart Home" reflects Beijing Unicom's determination to become "a smart home provider trusted by customers" and "a smart home leader trusted by partners".
For digital rural development, infrastructure takes the lead. Up to now, China Unicom has opened 870000 5G base stations, with mobile network covering 100% of villages and towns (except Tibet), 95% of administrative villages, and 308000 administrative villages covered by fiber broadband.
Building a smart Beijing and creating a model for the integrated development of smart cities and digital villages has become the consensus of all sectors of society. As a major communication operator in Beijing and a partner of Beijing in the winter and summer Olympic Games, Beijing Unicom is determined to implement to implement Rural revitalization strategy, adhere to“ country The "team, main force, pacesetter" is responsible for making important contributions to rural revitalization, taking the digital village as the digital starting point to enable rural revitalization, taking practical solutions to practical problems as the traction, and integrating digital technology integration and innovation into the broad world of rural revitalization.
At the 2022 Service Trade Fair, centering on the construction of "smart villages", Beijing Unicom demonstrated its cooperation cases with the digital villages of Dongzhibei Village and Jianyan Village in Miyun District. It is reported that Beijing Unicom has not only built a digital rural cloud for these villages flat Taiwan and "Unicom Watchhouse" intelligent monitoring, AI speakers and other digital equipment, also installed slow live broadcast points for the "Miyun Impression" boutique home stay in Jianyan Village, embedded the slow live broadcast capability in smart home stay and digital village, promoted the intelligent development of rural tourism in the mode of "Internet+tourism+smart home stay", and helped build a "Beijing Unicom Rural Revitalization Practice Base".
Moreover, at the 19th Beijing Internet Conference in September this year, four "smart village" projects of Beijing Unicom also won awards. In addition to "Dongzhibei Village, Xiwengzhuang Town, Miyun District", "Internet of Things speakers and smart door magnets in Hebei Village, Hebei Town, Fangshan District, Beijing", " flat The cooperation project of Angu Village Committee in Xiagezhuang Town, Guqu District and the cooperation project of Lucheng Town People's Government in Tongzhou District, Beijing are all on the list, and won the title of "Typical Case of Beautiful Digital Countryside in Beijing in 2022".
Undertake the responsibility of state-owned enterprises, sincerely and practically help the disabled and adapt to the old
From using bionic hands to carry out torch relay, walking with rehabilitation exoskeleton robots, to carrying barrier free convenient intelligent management for the Winter Paralympic Village flat Taiwan, all kinds of barrier free equipment have been unveiled at the 2022 Beijing Winter Olympics to help athletes complete wonderful competitions. And this is just a glimpse of technology helping the disabled.
On August 23 this year, the signing ceremony of the strategic cooperation agreement between the Beijing Disabled Persons' Federation and Beijing Unicom on public welfare and disability assistance and the information barrier free technology product experience activity were held in Huiai Building, Beijing Disabled Persons' Service Demonstration Center. According to the Strategic Cooperation Agreement signed by the two sides, in the future, the two units will strengthen in-depth cooperation and transformation of innovative achievements in the field of information accessible technology for disability, further carry out in-depth cooperation in the construction of the "Smart Disabled Persons' Federation Building", and Beijing Disabled Persons' Service Demonstration Center will become a demonstration base for the application of information accessible technology for disability jointly built by the two sides, Both sides work together to create a model for the information accessibility construction of comprehensive service facilities for the disabled in the city and even in the country.
near For years, Beijing Unicom has been serious implement to implement With the development thought of "people centered", we actively carry out the development and service of all kinds of barrier free equipment according to the standards of the first good, and extend the "arm" of science and technology for the cause of helping the disabled.
It is reported that Beijing Unicom has not only set up a special information barrier free scientific innovation intelligent laboratory, but also worked with various partners of the barrier free industry alliance to focus on vision enhancement, hearing enhancement, limb enhancement and other general enhancement. It also combines 5G innovation, the Internet of Things and other advantageous technologies to create barrier free intelligent software and hardware for China Unicom. Beijing Unicom also launched products such as Changting Wang Card and Changshi Wang Card to provide barrier free communication experience for the hearing-impaired and visually impaired, and let the disabled feel the warmth of society through a series of measures such as sign language live broadcast, love seats, and business hall assistance for the disabled.
Science and technology are good, helping the disabled and the elderly. Caring for the disabled is only one aspect of science and technology to be good, and increasing adaptability to aging is another aspect of science and technology to be good.
To this end, Beijing Unicom has optimized and upgraded its business hall and strengthened the training of front-line professionals at the grass-roots level. In terms of layout, the business hall has opened the elderly love seats, and improved the presbyopic glasses, barrier free facilities and other facilities to help the elderly. In terms of service, the business hall implements cash payment of communication fees in parallel with other payment methods, provides services of getting numbers and printing detailed bills for the elderly on behalf of customers, and constantly optimizes the function of non local agent payment.
In the digital era, "no one is an island". In the ever-changing digital era, it is the mission and responsibility to build a full scene elderly friendly network environment, as well as the obligation and responsibility of state-owned enterprises. Digital technology should not leave behind vulnerable groups, and technical care should not become exclusive to young people. Only by saying goodbye to "digital disability", can the elderly enjoy their late life.
To this end, Beijing Unicom also uses the "exclusive silver age" service plan to work with silver age customers to cross the "digital divide" and experience smart life with warm services, so that they can have more sense of gain, happiness and security in the digital wave. It is reported that the service plan is to systematically upgrade the elderly care service based on listening attentively, responding with emotion, in-depth research on the service needs of silver age customers and summing up the past point experience, improve and optimize the measures loved by silver age customers before, and at the same time add more services that meet the needs and expectations of silver age customers, covering convenient services that are closely related to the life of the elderly There are three themes, including warmth and companionship, smart and interesting life, and a total of 10 service initiatives, aimed at providing more high-quality, comprehensive and intelligent services for the vast number of silver age customers.
High quality service“ country Team "is never absent
As“ country Beijing Unicom, one of the "teams", has constantly promoted service upgrading in terms of high-quality services, and has never been absent.
As the official communication service partner of Beijing 2022 Winter Olympics and Winter Paralympic Games, China Unicom ranks among the top sponsors of BOCOG's market development plan. During the Beijing Winter Olympic Games and the Winter Paralympic Games, the Winter Olympic team of Beijing Unicom kept in mind its original mission, strengthened its responsibility, and went out with the highest standards, the strictest requirements, the most practical measures, the best service, and the best state, fully realizing the goal of "zero mistakes in network security, zero accidents in information security, zero complaints from important customers epidemic situation Prevention and control of zero infection ", handed over the historical answer sheet of" three satisfactions "of government satisfaction, media satisfaction and customer satisfaction. At the summary and commendation meeting of the Beijing Winter Olympic Games and the Winter Paralympic Games, the Party center The State Council awarded China Unicom the Collective Award for Outstanding Contribution, which is the highest award for China Unicom's Winter Olympics work. All employees have won "a gold medal for Unicom people" with advanced technology, courage and wisdom.
Ingenious network and considerate service. China Unicom's high-quality service originates from the high-level design, the clear understanding of brand image and positioning, the sincere practical exploration and sincere contribution, and the continuous analysis and summary of work.
In order to comprehensively demonstrate the determination and initiatives of "I do practical things for the masses", and to invite customers to jointly witness the optimization and improvement of their high-quality services, China Unicom released the White Paper on High Quality Services (hereinafter referred to as the White Paper) in June this year.
Under the guidance of the White Paper, Beijing Unicom near The service pacesetter competition activity of "Creative Service Connects You and Me" was held on July, and a batch of excellent service personnel and service teams emerged. They won customer recognition with their true feelings and told the story of Unicom with ingenuity and wisdom. They went deep into the masses and posted near The masses have made their mark in the service pacesetter competition activity of Beijing Unicom's "Creating Heart Service to Connect You and Me", and won customer recognition and praise with warm heart service. They continue to practice their original intention and mission, and drive the service quality of Beijing Unicom to continue to rise by example“ near Yueyuanlai's high-quality service.
In the digital era, technology changes, market changes, and user needs change with each passing day. For future development, Beijing Unicom said that it would further improve its service quality and use "digital information infrastructure operation services" at any time country The new positioning of "team, network power, digital China, the main force in building a smart society, and the pioneer in digital technology integration and innovation" requires us to use“ country The brand image of "Chief, the first choice of the government, and the people's trust" inspires us to forge ahead, continue to move forward, base ourselves on the future, and contribute to the power of connectivity for the capital to create a new digital landscape.
