Step 1: Draw a cake. Illegal fund raisers will weave one or more projects as big as possible. Under the guise of "new technology", "new revolution", "new policy", "regional chain", and "virtual currency", etc., it depicts a blueprint of high expected returns, which "suspends" the appetite of participants in fund-raising and makes them feel "not to be missed" and "opportunity is not lost". Illegal fund raisers generally draw large "pie" to attract the attention of participants as much as possible.
Step 2: Build momentum. Make use of all resources to make the momentum bigger. Illegal fund raisers usually hold various promotional activities, such as press conferences, product promotion meetings, on-site observation meetings, experience day activities, knowledge lectures, etc; Organize group tourism, investigation, etc., and give small gifts such as rice, flour, oil, telephone bills, etc; A large number of "technical certifications", "award certificates" and "government approvals", whether true or false, are displayed; Announce some leaders' inspection of film and television materials, and take group photos of company leaders with government officials and stars; The event was deliberately selected in the government conference center and auditorium, which was deceptive in its large scenes and high specifications.
Step 3: Absorb money. Try every means to get money from your pocket. Through rebates and dividends, illegal fund raisers give participants a first taste of "sweetness", making them believe that putting money in his place not only has considerable income, but also is safer than putting it in his pocket. Participants not only pour out their own money, but also mobilize relatives and friends to join in, raising more and more money.
Step 4: Run. Illegal fund raisers often run away after a period of "sucking money", or because the original "Ponzi scheme" is empty, or because the capital chain is broken due to poor management. The fund-raising participants suffered heavy economic losses and even lost their money.