Original title: "National tide" highlights the modern value of Chinese excellent traditional culture

At the symposium on cultural inheritance and development, General Secretary Xi Jinping profoundly explained the combination of Marxism and excellent traditional Chinese culture, that is, the "second combination", and pointed out that the result of the "combination" is mutual achievement, creating a new cultural life body with organic unity, making Marxism become Chinese, and the excellent traditional Chinese culture become modern, so that through the "combination" The new culture has become the cultural form of Chinese modernization. Recently, General Secretary Xi Jinping made another important instruction on the propaganda of ideological and cultural work, requiring "to continue the Chinese context and promote the creative transformation and innovative development of Chinese excellent traditional culture". General Secretary Xi Jinping's series of important discussions on cultural construction are an important part of Xi Jinping's cultural thought, which points out the direction for us to inherit and innovate the excellent traditional Chinese culture.

In recent years, some film and art works and programs combine the excellent traditional Chinese culture with modern scientific and technological means, and express the beauty of China's history, culture and art vividly. With the help of the "national trend", they continue to break the circle, producing great social repercussions, especially among young people. "Guochao" has undoubtedly become an effective carrier of "making Chinese excellent traditional culture modern", a vivid practice of "the second combination", an important form of highlighting the modern value of Chinese excellent traditional culture, and is conducive to promoting the new culture formed through "combination" to become a modern Chinese cultural form.

Meet the people's spiritual and cultural needs with national tide. The excellent traditional Chinese culture has a long history and is broad and profound. It is an immortal monument and inexhaustible spiritual wealth in the field of world culture. The thoughts and wisdom contained in it are always the precious wealth of the Chinese nation. The outstanding traditional Chinese culture, which has been precipitated and accumulated in the human history of one million years, the cultural history of 10000 years, and the civilization history of 5000 years, urgently needs creative transformation and innovative development to form cultural products that meet people's spiritual life. What is gratifying is that many creators use modern high-tech to explore new ways and innovate boldly, and bring the ideological essence and moral essence of Chinese excellent traditional culture to the screen, write into books, and integrate into life in a way that the people like to see and hear, forming a national trend in full swing, providing rich spiritual food for the masses of the people. From "Tang Palace Banquet" and "Only Green" to "Shangxin, the Forbidden City", "Dancing for a Thousand Years" and other multicultural programs, the show shows the infinite charm of the national trend. In the national craze, all regions actively explore the modern elements of Chinese excellent traditional culture, and continue to create overseas products, maintaining the national craze for a long time. This Spring Festival, young people took the Hanfu horse face skirt as the "New Year's Battle Robe", occupying the C position in the market of the Year of the Dragon. Consumers' pursuit of "trendy products" made in China over the years has reached a new high under the guidance of "new Chinese style clothing". We must adhere to the concept of national tide, let the thick traditional culture "tide" up, realize the seamless connection of Chinese people's sensory enjoyment, psychological needs, and aesthetic values, and provide the people with beautiful spiritual enjoyment.

Strengthen socialist cultural confidence with national tide. Cultural confidence is a more fundamental, broader and deeper confidence, and the most fundamental, deepest and lasting force in the development of a country and a nation. The confidence of socialist culture is not only the affirmation of revolutionary culture and advanced socialist culture, but also the recognition of excellent traditional Chinese culture. To deny the root of traditional culture is to forget the past and belittle oneself, so there is no future and hope. At present, the competition in the cultural field has almost reached a white hot degree. Various cultural trends in the western society have eroded and deconstructed China's mainstream culture, including the excellent traditional Chinese culture. There is still a certain market for cultural nihilism. Guochao is rooted in China's excellent traditional culture and provides us with a steady stream of cultural products with rich cultural symbols and concepts. More and more new products and new business forms combine Chinese elements with fashion elements to interpret the modern beauty of Chinese excellent traditional culture. We should use the concept of Guochao to fashion and create excellent traditional Chinese culture and constantly enhance cultural confidence.

It is a cultural bridge connecting China and the world through the national tide frame. Diversity is the basic feature of human civilization, and it also endows culture with strong vitality. In the grand view garden of world culture, there are splendid cultures created by more than 2000 nations in the world, which is the crystallization of the collective wisdom of the people of the world. Each culture has its own characteristics and unique contributions, and different cultures have strong differences and complementarities. Learning from each other's strengths in communication will show vitality. General Secretary Xi Jinping stressed that we should deepen exchanges and mutual learning among civilizations and promote Chinese culture to go global. Guochao has the characteristics of openness and inclusiveness. Its appearance provides a new channel for the spread of Chinese excellent traditional culture. In recent years, the national trend integrating oriental aesthetics and modern fashion has become increasingly popular in overseas markets. Li Ziqi's pastoral life has become popular overseas, breaking the Guinness World Record for YouTube's "Most Subscribed Chinese Channel"; The mascot of the Beijing Winter Olympic Games, "Ice Pier", is hard to find and is sought after by athletes from all over the world. This fully shows that Guochao has hit the target of young people around the world for "Chao" and "Cool", and has become an important way to promote cultural exchanges and mutual learning and enhance the influence of Chinese culture. We must continue to create Chinese products with overseas appeal with the concept of Guochao, build a cultural bridge connecting China and the world, and show the splendid glory of Chinese civilization.

（ Zhou Qianyou, The author is a research fellow of the Changsha Base of the Research Center for the Theoretical System of Socialism with Chinese Characteristics in Hunan Province, and a teacher and doctor of the School of Marxism of Changsha University)