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Trends of live video industry

The homogenization of media, culture and entertainment business is serious, and it is urgent to experience new ways of playing and open up new tracks

All kinds of videos are accelerating to interactive development. Ultra HD and VR rely on edge, AI, rendering, 5G real-time production and real-time distribution network to support intelligent, real-time, high-quality interaction

The growth of business scale and innovation has brought more resource demands and increased cost pressure

The scale of end cloud interaction and 3D rendering has increased, and the cost of bandwidth, rendering examples, AI computing power, and general computing power has increased year on year. Media and entertainment businesses have increasingly strong demands for structured comprehensive cost reduction

AI gradually acts on the whole life cycle of media and entertainment to ensure the healthy and efficient development of the industry

EI enables the whole life cycle of media entertainment, content supervision, and automated audit. Large scale storage demands content awareness, and identifies and supports richer storage value-added capabilities

 Live video

Video live broadcast scheme architecture

 Live video

Low delay continuous wheat interaction, better live broadcast experience

  • The interactive live broadcast connection function supports the full platform multi voice video connection. Users can quickly establish live video broadcast through different devices and platforms at any time.
  • With the help of Tencent's cloud live broadcast and real-time audio and video TRTC capabilities, it provides a stable low latency live broadcast service, mixes and transcodes the video images of the live broadcast room, and realizes ultra-low latency interaction with the live broadcast through bypass live broadcast, which greatly improves the interactive experience of live broadcast.
  • With the cooperation of various cloud products, cloud live broadcasting provides the distribution capability of bypass live streams, and cloud on-demand broadcasting provides live recording and playback functions to meet the business needs of different scenarios.
  • The number of live broadcast rooms and the connected members in the live broadcast room are managed through room service, and the cloud live broadcast service is quickly managed according to business needs.

Advantages of live video program

VR, 4K UHD, 5G production and broadcast, with delay less than 200ms

Based on the global network infrastructure and edge nodes, through the optimization of network underlying protocols, it provides an extremely low latency, stable, reliable, high-definition and high-quality video experience

600ms ultra-low latency live broadcast and end cloud interaction capability

Strengthen the real-time interaction ability of events, shows and e-commerce live broadcast, and support the features of face changing, location interaction, digital people, real-time beauty, image quality enhancement, face pinching, etc

AI end cloud collaboration, millisecond level face and online item detection

Provide more cloud special effect capabilities. Intelligent object recognition on the cloud meets millisecond delay detection of online objects, and improves the AI capability on the end hundreds of times

Easy data analysis of securitized assets

High definition and low code, providing image quality enhancement capabilities such as deblurring and noise reduction, reducing code rate by 40%, and reducing network and storage costs year-on-year

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