Exhibition Overview
The 32nd China (Guangzhou) International Famous Wine Exhibition and China (Guangzhou) Wine and Food Import and Export Expo
1、 Background
2024 China (Guangzhou) Wine and Food Import and Export Expo and China (Guangzhou) International Famous Wine Expo are held to help China speed up the construction of an open world economy, based on China's wine and food regional characteristic industries, high-quality and excellent products, and comprehensive and diversified industrial chains, and promote China's strengthening of multilateral economic and trade cooperation The national, international and professional exhibitions of fine wine and food that enhance the vitality of the world economy have become a huge gravitational field for the circulation of domestic and foreign commodities and elements, adding new impetus to China's acceleration of the development of tourism, modern services and high-tech industries, and the construction of a modern industrial system.
2024 China Wine and Food Exhibition focuses on "high, new, excellent and special" fine wine and food products, gathering top quality products of fine wine and food at home and abroad, and is committed to creating another new international public product in China.
2、 Purpose
（1） Sharing opportunities
Through cooperation with cross-border partners around the world, we will create an international exhibition platform to display the latest products and technologies of China's food industry, as well as the future development trend. At the same time, with the help of this platform, it will bring international vision, technology and experience, and at the same time, it will also promote excellent domestic food enterprises and their innovative achievements to the world, promoting global cooperation and economic development of the food industry.
（2） Build a wonderful together
Through holding high-level and high standard conferences and forums, gathering experts, scholars, enterprise representatives, etc. in the industry, we will discuss the future trends, market opportunities and challenges of the food industry to promote the development of international import and export trade. In addition, by connecting with the world, we will introduce advanced international concepts, technologies and standards to promote the transformation and upgrading of China's food industry and enhance its international competitiveness.
（3） Create "taste" together
By organizing various derivative activities, such as food culture festivals, cooking contests, food tasting meetings, etc., we will create an activity system that can support the development of the food industry in a long term and provide visitors with a unique experience. These activities can not only enhance people's awareness and love of Chinese traditional food culture, but also promote the exchange and integration of domestic and foreign food culture, and also provide strong support for the sustainable development of China's food industry.
3、 Overview
（1） Activity name
Full name of the event: 2024 China (Guangzhou) Wine and Food Import and Export Expo and China (Guangzhou) International Famous Wine Expo
Chinese abbreviation: Wine and Food Exhibition
English abbreviation: 2024 CFWIEE (China (Guangzhou) Fine Wine and Food Import and Export Export)
（2） Theme
Sharing open opportunities and building a better "taste"
（3） Time and place
Time: May 23-25, 2024
Venue: Hall 17.2-20.2/17.1-18.1, Zone D, Guangzhou Fair, China
（4） Organization
Guiding unit: China Light Industry Federation
Sponsor: China Light Food Industry Management Center
Co sponsor: Sichuan Food and Beverage Industry Association
Co organizer:
China Sugar Association
China Wine Association
China Beverage Industry Association
China Food Additives and Ingredients Association
China Canning Industry Association
China Dairy Industry Association
China Bakery Sugar Products Industry Association
China Biofermentation Industry Association
China Food Science and Technology Society
China Light Industry Enterprise Investment Development Association
China Alcohol Circulation Association
China Meat Association
Sichuan Alcohol Circulation Association
Guangdong Alcohol Industry Association
Guangdong Sichuan Chamber of Commerce
Organizer:
Ketong International Exhibition (Guangzhou) Co., Ltd
Guangzhou Ketong Baichuan Exhibition Service Co., Ltd
4、 Exhibition content
The wine and food exhibition lasted for three days, and the exhibition and meeting were held in parallel to comprehensively refresh the rich face of Chinese wine and food, specifically:
（1） Six pavilions, exploring the global ecological boundaries of wine and food
Focusing on the exhibition core of expanding the import and export consumption of Chinese wine and food, and achieving effective growth, the wine and food exhibition has more than 72000 m2 exhibition area.
(1) Exhibition hall setting
[Fragrant Millennium Hall]
Located in Hall 18.2 of the exhibition hall, it is equipped with "China Famous Liquor Exhibition Area", "International Famous Liquor Exhibition Area" and "Trade Brand Exhibition Area" to display domestic and foreign leading liquor enterprises and brands.
[Golden Flower Hall in Prosperity]
Located in Hall 17.2 of the exhibition hall, it is equipped with "Sichuan Wine Brand Exhibition Area", "Joint Exhibition Area of Production Areas" and "Landmark Wine Exhibition Area", which focus on the three dimensions of enterprises and brands led by domestic and foreign wine values.
[Enthusiasm · Pavilion]
Located in Hall 19.2 and Hall 20.2 of the exhibition hall, it is equipped with "World's Hot Tavern" and "Oriental Fragrant Land Hall" to display popular wine enterprises and brands at home and abroad.
[Colorful Food · Restaurant]
Located in Hall 17.1 of the exhibition hall, it is equipped with "collar making and taste" exhibition area, "green food exhibition area", and "geographical food exhibition area" to display popular enterprises and brands in the food field at home and abroad.
[Catering Alliance Hall]
Located in Hall 18.1 of the exhibition hall, it is equipped with "catering supply chain exhibition area", "catering packaging material exhibition area", "catering equipment exhibition area", and "catering space exhibition area" to display domestic and foreign catering enterprises and brands that support the ecological environment.
(2) Exhibition scope
Alcohol: international wine and spirits, Chinese liquor, fruit wine, beer, sparkling wine, yellow rice wine, etc;
Leisure food: cereal products, nut products, potato products, sugar food products, pie products, meat, poultry and fish products, dried fruit products, dried vegetable products, marine products;
Canned: canned meat, canned poultry, canned aquatic products, canned fruits, canned vegetables;
Convenient food: ready to eat food, quick frozen food, convenient dishes;
Dairy products: liquid milk, milk powder, condensed milk, milk fat, milk fat, milk ice cream, other dairy products;
Seasonings: sauce, soy sauce, juice, flavor powder, solid;
Food equipment: general equipment, special equipment, testing equipment, packaging equipment.
5、 About the meeting
（1） Opening ceremony
Time and place: 9:00-11:00, May 23, 2024; Zone D of Guangzhou · Canton Fair
（2） Important activities
1. Leaders visited the museum in the morning of May 23
2. Industry Forum
(1) National trend, chasing the light and moving forward -- China's food industry is developing in innovation and inheritance
(2) High level dialogue on the development of China's wine and beverage industry leading the "inheritance and transmission of fragrance and transmission to the world"
3. Reception dinner
Time and place: May 23, 2024; Location (to be determined)
6、 Supporting services
This exhibition will focus on the organization of professional media at home and abroad, adopt the combination of market and brand, online and offline publicity methods, carry out multi-dimensional, in-depth and wide coverage publicity, and show the resources of China's food industry and the good industrial foundation and investment environment of the Great Bay Area in a planned, step-by-step and all-round way, Some media are as follows:
International media: Agence Fleurie/Ec21. com/Asian Hotel&Catering Times;
Support media: Fis.com/Facebook/linkeIn/twitter/YouTube;
Mainstream media: People's Daily, Xinhuanet, CCTV, China Food News, Guangdong TV, Guangzhou TV, Nanfang TVS, Guangzhou Daily, Nanfang Daily, Sina, Tencent, Sohu, Netease, Toutiao, Nanfang, Dayang, Phoenix, Yangcheng Evening News, Nanfang Metropolis Daily, Guangzhou Metro News, New Express.
Alcohol media: Zhijiu, Huaxia Wine News, Yunjiu Headlines, Jiuhai Navigation, Jiuhai Tide Watch, China Wine Industry, Sugar Tobacco Wine Weekly, New Food, etc.
7、 Contact information
Media cooperation: Miss Zhang 18102543616
Address: Room 4107-4113, Building B4, Wanda Plaza, Panyu District, Guangzhou City;
