Relevant data shows that the total turnover of Kunshan in January and February this year was more than 9600 sets, more than 4500 sets compared with last year, more than double the growth rate, and the trend of high turnover continues into March. Affected by this positive effect, the inventory of Kunshan property market has plummeted from the previous high of more than 90000 units to about 70000 units now. Excluding the commercial real estate inventory, the current residential inventory of Kunshan is about 40000 units.
The "time plate" reappeared after a long absence in the property market
When it comes to housing prices in Kunshan, many people familiar with Kunshan know that the regional layout of housing prices in Kunshan is uneven. Some areas, such as the west of the city and Huaqiao, have higher housing prices, while some areas, such as Zhangpu, Qiandeng, and the east of the city, are price depressions. However, Mr. Wang, a citizen who visited Zhangpu last weekend, said that he was "somewhat confused". The house that was about 6500 yuan/square meter before the Spring Festival has been rising all the way and is not worried about selling. "Buyers seem to be buying more and more as they go up, for fear of further growth later," Mr. Wang said. According to the data, 815 units were sold in Zhangpu from the beginning of this year to the middle of March, compared with 282 units last year.
In the east of Kunshan City, also used to be a low price area, several buildings have been opened for two consecutive weeks since March. Last weekend, the number of the opening site was not finished, and the houses have been sold out, and the supply has not met the demand for two consecutive opening. Zhongnan Century City, located on Taihu Middle Road in the east of the city, is one of the representatives of regional hot selling properties. Last year, the real estate advertisements of this property were often seen on the streets. Now, there is no need to hype that the sales office of the property is crowded. Last weekend, Central South Century City launched a number of new building listings, which were eagerly bought by citizens. They were sold out within one hour, presenting a "time phenomenon". Kunshan's long lost "time plate" reappeared.
Another Huaqiao area, which was greatly affected by Shanghai's radiation, sold 2510 units from the beginning of this year to the middle of March, up 160% from 966 units last year. At the gate of a sales office, the reporter noticed that most of the self driving cars parked on the road were "Shanghai" license plates, and the Shanghai dialect was also heard at the scene. The person in charge of the project told the reporter that Shanghai people accounted for a large proportion of their customers, including the first phase houses that had been sold out. "The main reason for the popularity of Kunshan after the New Year is that housing prices in Suzhou and Shanghai have risen too fast, supply is limited, and many overflow customers come to Kunshan to buy property, which has led to such a hot market," said the head of Kunshan Branch of Shanghai Shilian Real Estate Consulting Co., Ltd.
The time has come to upgrade urban construction
In recent years, the west of the city has always been the "leading role" of Kunshan's urban construction. This major advantage has boosted the upgrading of the regional environment, as well as the volume and price of the regional property market. This year, Chengxi will continue to invest in roads, commerce, education and other aspects to build an ecological and livable urban sub center with high standards and investment.
As another sub center of Kunshan, the east of the city is also generous in terms of urban construction infrastructure this year. The total budget of Kunshan Development Zone exceeds 15 billion yuan, involving 19 key practical projects, 13 of which are included in the key practical projects of Kunshan City, so as to promote the transformation of the park into a green new city. It is planned to add 1.5 million square meters of green area and build sports parks throughout the year. Within the year, Kunshan Development Zone will also launch two major reconstruction projects, namely, the old industrial zone of Qingyang Port and the old town of Penglang, to create two new business cards of cultural relics, namely, "industry" and "residence". Regional teaching quality has always been a factor of concern to buyers. This year, there will be new actions in school reconstruction and expansion, such as the construction of Yangshu Road Kindergarten, the reconstruction of International School, the continuation of Bingxi Primary School, the continuation of Zhonghua Garden Primary School and other projects have been put on the construction agenda. The municipal infrastructure is short circuited and functional. At the same time, this year, Kunshan Development Zone will implement the reconstruction project of five roads, including Weishanhu Road and South Ring Avenue, as well as the construction of the south extension of Xiaxi Street, the supporting roads of the Financial Street plot, the supporting roads on the south side of Honghu Road, and the municipal supporting facilities in the Comprehensive Bonded Area.
"Judging from the current loose industrial policies and the surrounding real estate market, the volume and price of Kunshan rose in the first half of the year, and the recovery trend was basically finalized. However, with the retreat of customers' enthusiasm and rational return, it is expected that after the middle of the year, there will be a slight decline in the trading volume. However, due to the special geographical location of Kunshan, the substantial operation of Suzhou Rail Transit S1, and the continuous improvement of Kunshan's urban environment, it is believed that there will be no obvious fault phenomenon, and the trading volume will gradually tend to be stable or a small decline. " The person in charge of Kunshan Branch of WorldUnion Real Estate said that as a new comer, now is the best time to make a move.
The key to de stocking lies in industrial transformation
After graduation, Zhang Yi, a post-80s graduate student, has successively worked in Shanghai, Hangzhou and other places. Last year, he successfully signed a contract with an enterprise in Kunshan Yangchenghu Science Park to settle in Kunshan. He told the reporter that although the income in Kunshan was lower than that in the first tier cities, the living environment and supporting facilities here were also very good and perfect, and the house price was much lower than that in the first tier cities, which catered to his house purchase demand.
In March last year, Kunshan released the Opinions on the Implementation of the Six Year Action Plan for Transformation, Upgrading, Innovation and Development of Kunshan (2015-2020) (the draft for comments), which clearly defined that it would take six years to comprehensively promote transformation, upgrading, innovation and development, and strive to achieve more stable economic growth, more reasonable industrial structure, more significant quality and efficiency, stronger innovation strength, and more beautiful ecological environment. At the same time, the Opinions call for actively undertaking the spillover of industries, funds, talents, technology, etc. in the first tier cities, and promoting the cluster development of high-end talents, innovation teams, and high-tech enterprises. "Kunshan has made great efforts in industrial upgrading, talent support and other aspects, which provides the soil for high-end talents to come to Kunshan for employment and real estate." Industry insiders said that high-end talents like Zhang Yi will be more attracted to Kunshan in the future.
According to the market analysts of Centaline Real Estate, the root cause of the inventory backlog is the trend change in the industrial structure and population structure. Most of the third and fourth tier cities have insufficient industrial development, no employment opportunities, and cannot attract the population. Therefore, if the problem of industrial development is not solved, the effect of de stocking will be limited. Kunshan's industrial transformation has attracted talents with consumption ability, and the effect of de stocking will continue to expand in the future.
