Summit Preview | New Opportunities in the 260.5 Billion Market: How Yuewen Group Leads the Development of Internet IP Market
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The 2024 China Licensing Conference (CLC for short) will be held in Shanghai Longzhimeng Hotel on July 16. This year's conference is co sponsored by the Global Licensing Exhibition · Shanghai Station (LEC) and Licensing International, with the Hongqiao Fashion Creative Industry Alliance as the supporting unit. The conference aims to share the status and trends of China and the global licensing industry, and bring authoritative data reports, forward-looking content inspiration Pioneering international vision and efficient communication platform to promote the exchange of licensing industries at home and abroad, and promote the diversified innovation and development of global and Chinese licensing industries. With the theme of "convergence and integration", this summit has planned a high-level, international and professional activity matrix, which is rich in content and brilliant. The agenda of the conference was divided into morning session and afternoon session, covering the data release of a blockbuster report, seven keynote speeches, and two round table dialogues, bringing together nearly 20 domestic and foreign experts, business leaders, and well-known creators to discuss the development trend and future opportunities of the IP licensing industry from the three dimensions of trends and changes, value-added and strategies, and opportunities and challenges, Share their successful experience and innovative practice in the field of IP licensing, and provide useful reference and enlightenment for the development of the industry. It is expected to attract more than 500 middle and senior managers and elites from all walks of life from IP copyright merchants, copyright agents, brand merchants, retailers, manufacturers, manufacturers, commercial real estate, cultural and tourism institutions and other industry related enterprises to attend the conference, and expand more business cooperation opportunities through face-to-face communication with industry insiders while obtaining market information. According to the statistical data of the Institute of Literature of the Chinese Academy of Social Sciences, the overall market size of the online literature industry will exceed 300 billion yuan in 2023, of which the IP market size of online literature will reach 260.5 billion yuan, an increase of 10 billion yuan year-on-year, driven by the trends of refinement, IP transformation and globalization. This figure highlights the important position of Internet literature IP in the cultural industry, as well as its extensive application and in-depth development in different fields (such as animation, film and television, games, etc.). As a comprehensive cultural industry group based on digital reading and with IP cultivation and development as its core, Yuewen Group includes well-known brands in the industry, such as QQ Reading, Start Reading, Xinli Media, Tencent Animation, etc. It has gathered tens of millions of creators and works reserves, covering more than 200 content categories and reaching hundreds of millions of users. It has successfully exported a large number of excellent online IP addresses, such as Celebrating the Past, My Wife, Ghost Blowing the Lamp, Full time Expert, Master of Secrets, Douluo Mainland, Breaking the Sky, Langya List, and has been adapted into animation, film, video, games and other multi format products. Among them, Qingyunian, as one of the outstanding online IP successfully output by Yuewen Group, is not only the wonderful content of the original novel itself, but also the extension and development of its IP field. Through film and television adaptation and the expansion of the IP industry chain, it has realized the maximization of IP value, and also proved the effectiveness of high-quality IP in the series development of dramas. At the 2024 China International Licensing Industry Summit on July 16, Ms. Hui Min, the head of copyright licensing business of Yuewen Group, will give a keynote speech on "Insight into the New Kinetics of Internet Text IP Licensing", describe how Yuewen Group develops the full link from novels to animation, film and television, games to derivatives, and deeply analyze Yuewen Group's strategies and new trends in Internet text IP licensing, Let's better understand how Yuewen Group combines its own advantages and market trends to promote the diversified development of Netwen IP- Guest introduction - Huimin, the head of copyright authorization business of Huimin Yuewen Group, is now the head of copyright authorization business of Yuewen Group, who is fully responsible for the licensing business of the IP of Yuewen Group, such as film and television authorization, animation authorization, game authorization, consumer goods authorization, etc., taking the novel source copyright as the starting point of IP, comprehensively combing and mining the commercial value of IP, and formulating the IP full link development strategy, It has achieved full coverage of novels, animations, games, online dramas, movies, live action dramas, cultural tourism and other diversified content forms, and has rich business experience in IP licensing* More guests, please and look forward to more information gathering and integration - 2024 China International Licensing Industry Summit was officially launched, and the limited time early bird ticket sales 2024CLC Summit was announced for the first time in the Chinese market! Maura Regan, President of the International Licensing Industry Association, interpreted the 2024 Global Licensing Market Report, the support unit of the Hongqiao Fashion Creative Industry Alliance, on the China International Licensing Industry Summit China International Licensing Industry Summit (CLC), which started in 2017, is one of the parallel events of the Global Licensing Exhibition · Shanghai Station (LEC), and is held one day before the exhibition every year. The conference aims to share the current situation and trends of the licensing industry in China and the world, and bring authoritative data reports, forward-looking content inspiration, pioneering international vision and efficient communication platform to the audience, so as to promote the exchange of licensing industry at home and abroad, and promote the diversified innovation and development of the global and Chinese licensing industry. The high-profile conference is also the focus of opinion leaders inside and outside the industry every year. Here, we gather to discuss hot topics, understand the cutting-edge trends of the industry, and explore future development trends. The China International Licensing Summit (CLC) has always been committed to becoming a landmark platform for industry innovation, creation and authoritative dialogue in the field of licensing in China and the world, and contributing wisdom and strength to the development and prosperity of the global licensing industry. 2024 Global Authorized Exhibition · Shanghai Station July 17-19, 2024, Hall 1.1, National Convention and Exhibition Center (Shanghai)& Hall 2.1
