1. Brand image support
National unified image support, unified store image design, and unified configuration of product publicity materials.
2. Whole store output support
Headquarters supplies everything. One step support, to achieve a very fast speed into the market operation.
3. Free training support
Support the headquarter to have a large-scale, fully functional training base and a strong teaching staff, and be ready to provide free training for students all over the country at any time. Theoretical knowledge training, technical operation training, marketing strategy training, store management training, store management training, etc., lecturers will give lectures in person, and combine theory with practice until they learn.
4. Logistics distribution support
The company provides logistics distribution services, which can quickly realize the circulation of goods and meet the demand for goods at the front line of the market.
5. Media advertising support
National media advertising, covering TV, newspapers, radio, magazines, web portals, outdoor advertising and other forms, as well as the company's irregular national or regional publicity and planning activities.
6. Market operation support
The headquarters has a marketing planning team, has rich experience in marketing and operation, is familiar with consumer psychology, can continue marketing ideas, and develop a set of marketing and promotion programs to solve various problems in the business process.
7. Tracking service support
From signing a contract to opening a store to operation and management, the headquarters will support the whole process, arrange personnel for fixed point and regular telephone guidance, and solve various problems in operation.
8. Site selection and decoration support
According to the market assessment, we will analyze the rent and the cost performance ratio of the customer source to select a suitable store location for you, and then the headquarters will make decoration renderings according to the area and pattern of the franchise store.
9. Regional protection support
Manage the headquarters to control the interests of franchisees in the franchise region, and do not develop a second one in the region agreed in the contract.
① Consultation on joining matters: obtain free joining materials, which can be mailed or delivered.
② Franchise intention contact: telephone and letter exchanges, in-depth communication with franchisees, and understanding of customers' comprehensive situation.
③ Customer strength investigation: the company conducts investigation and evaluation at the franchisee, fills in the evaluation form of intended customers, and initially reaches the cooperation intention.
④ Enterprise field visit: the company invites franchisees to the enterprise for field visit.
⑤ Signing the franchise contract: both parties conduct in-depth negotiation and negotiation to sign the franchise contract. Pay the increase/increase fund: pay the increase/increase fund to the company according to the standardized requirements of market management.
⑥ Regional market research: the franchisee cooperates with the regional manager of the company to conduct preliminary market research on the local market.
⑦ Decoration of franchise stores: selection of franchise stores, signing of lease contracts, design and decoration.
⑧ Team formation: recruit and form a team of employees according to the needs of regional marketing work and contract requirements.
⑨ Company training: the company sends personnel to the regional market to guide or organize personnel to attend the training at the company headquarters.
⑩ Official opening: The company sends personnel to celebrate the opening of franchise stores on behalf of the company.
1. At least 18 years old, with the ability to independently assume franchise and civil liability.
2. Highly identify with the brand and business philosophy of the enterprise.
3. Franchisees need to have certain franchise ability and awareness.
4. Have suitable sites.
5. Obey the unified brand management of the Investment Promotion Headquarters and actively maintain the company image.
6. There are market development ideas and operation skills, brand marketing concepts, qualified business reputation, and loyalty to the brand.
7. Be honest and trustworthy, and have qualified personal qualities.