Brand name |
B&B hotel |
Investment amount |
20~50 ten thousand |
date of establishment |
2006-05-23 |
Total number of stores |
one hundred and five |
Business scope |
hotel | Suitable for people |
On the job investment |
Franchise region |
whole country |
Whether there is regional authorization |
no |
Origin of the brand |
Beijing |
contract period |
|
Training period |
|
Royalties |
|
Requirements for business conditions |
|
bond |
|
Franchise fee |
RMB 300000 |
|
|
Home stay hotel joining details
The home stay hotel takes "quality" as its mission, selects the housing resources with development potential and is designed by the designer to create a standardized and personalized urban home stay hotel. Home stay hotels also provide one-stop custody services such as platform operation and cleaning maintenance for landlords and franchisees, and provide comfortable living experience for guests.
The concept of "everyone can be a landlord" encourages landlords to put vacant houses online on various platforms as home stay hotels, but ignores the sensory experience requirements of guests for home stay hotels. A large number of simple B&B hotels lack the landlord's personality and regional characteristics, resulting in no one's interest in the off-season, while a small number of B&B hotels with characteristics after design and transformation are in short supply. In order to meet the double requirements of guests for the geographical conditions and personalized experience of home stay hotels, home stay hotels start with strict screening of room sources, and only select room sources with development potential. The design team will tailor the retrofit style for each room source, and provide smart home and other household appliances to improve the quality of life, so that each home stay hotel will exude a unique temperament.
In fact, B&B hotels transform the personal business nature of short rent management of B&B hotels into the organizational business nature, making the "personal" relationship between tenants and landlords become the "organizational" relationship between tenants and groups. For tenants, this change will make the service of the home stay industry more standardized, reduce the risk of operation, and improve the service quality greatly; More benefits for landlords. It saves time, labor and money, and provides a new way for those who want to do short-term rent but have various concerns. For the short-term rental industry, this form of personal landlord and team cooperation helps to improve the quality of home stay, reduce the business responsibility in the short-term rental market, and promote the development and progress of the industry.
There is a saying that "a person who is a home stay hotel should always have a heart", which expresses the aspiration of 30 million practitioners. The landlords who have participated in the operation of home stay hotels have deeply realized that it is difficult to deal with the endless problems by themselves: house cleaning, on call, convenience services, facility maintenance, etc. Basic maintenance requires a lot of manpower and material resources, and it is even more difficult to improve the service quality to above the standard.
Home stay hotel joining advantage
1. Policy support
All franchisees enjoy the treatment of low price dealers of the company; The company formulates a reasonable unified market price system to improve/increase dealers' qualified cashier and development space; The company has formulated strict market protection measures and organized the establishment of a market order maintenance organization to prevent cross regional goods fleeing, illegal goods fleeing or disrupting market order. The company will resolutely crack down.
2. Terminal construction support
The company will support dealers to carry out image building. Follow the standard colors, standard characters and standard materials, and decorate the store according to the standard proportion and unified style to unify the image. Provide free display materials and other special accessories necessary for the operation of the franchise store; Provide some decoration subsidies.
3. Material support
Provide corporate brochures, product manuals, various guidance books, color cards, folders, KT boards, posters and other promotional materials, front desk, provide store decoration materials, wall paint, wood paint (except for materials required for the floor, ceiling, door, and materials not involved are determined by both parties after negotiation), the strength of the distribution store and the feeling of the display brand.
4. Advertising support
Provincial and municipal TV support, newspaper advertising, road sign advertising, car body advertising, regional advertising and wall advertising for specialty stores form a multi-faceted and multi-level visual impact.
5. Promotion support
The company will support the dealers with marketing expenses according to the contents of the annual distribution contract. Flexible combination of market changes and the transition between off peak and off peak seasons, various promotional activities, promotional activities and PR campaigns are held irregularly in each region, so as to quickly attract the attention of local consumers in the target market, become the focus of local consumers, and ensure the steady growth of product sales performance.
6. Perfect service system support
The company's sales personnel can be improved/increased. Our service personnel can be found everywhere in the market. The mature operation system for many years can provide customers with various and considerate services before, during and after sales.
7. Business expansion support
For the establishment of distribution network, the cooperation of decoration companies, the publicity and promotion of communities, the joining of building materials supermarkets, the management of oil industry teams and other sales channels, the company will use talent advantages and brand advantages to assist customers with in-depth research and analysis, assist in the development of a one place, one policy market operation model and a full set of market expansion plans, and organize the exchange of experience in the operation model.
8. Preferential support
After completing the annual contract task, the dealer will give preferential support to the dealer according to the relevant provisions of the contract.
9. Special support
For customers with large business area and strong strength, in addition to the regular support policies, we will increase monopoly support, including special advertising expenses, special subsidies, etc.
Home stay hotel joining technological process
1. Franchise consultation: Franchisees consult relevant cooperation matters with the professional franchise consultants of the headquarters by telephone, fax, online message, etc., and ask for relevant information.
2. Market research: investigate and evaluate the local market, and then determine the target market and its own business district.
3. Franchise application: If you have certain financial strength and want to join the project of the headquarters, you can submit your personal basic information to the headquarters. After the company passes the review, you can sign a franchise agreement.
4. Signing the franchise agreement: both parties confirm that there is no objection to the inspection results and formally sign the franchise agreement.
5. Store location: analysis of consumption, traffic environment, competitors and passenger flow.
6. Shop decoration: for different stores, the headquarters will design different decoration schemes to assist franchisees in shop decoration.
7. Personnel training: the preparation manager shall assist the franchisee to set up the organizational structure of store personnel. The early recruiters will be sent to the direct stores for training, and the operation management of the actual stores will be carried out later in the training.
8. Opening preparation: get the authorization, opening gifts, marketing instruction manuals and other materials, and all products and personnel are ready for opening.
9. Assisting in opening: The headquarters assists the franchisee in opening, and gives business guidance and assistance. After the official operation, the headquarters provides technical support and guidance such as store opening skills and promotion plans.
B&B hotel Franchise conditions
1. Abide by the relevant provisions of laws and regulations, and have independent legal personality or natural person over the age of 18.
2. Recognize the brand management concept and aspire to common development.
3. Have certain economic strength and ability.
4. It has legal business premises and complies with various laws and regulations.
5. Comply with the price unification policy of the headquarters and other management specifications.
6. Good reputation, cheerful and positive personality, and affinity.
7. With long-term development vision and organizational management ability, with a fighting spirit and a strong desire for success.