1. Franchisees have the right to use brand trademarks and brand logos, and the headquarters will also provide franchise stores with a unified decoration style to highlight brand awareness and characteristics, so that franchise stores can enjoy the existing market value of the brand.
2. Unify and reasonable retail guide prices and national supply prices to support orderly and sound development of the market.
3. The headquarters has a training center to provide free technical training and management training for franchisees.
4. Unified production and distribution of materials, no intermediate link, convenient and fast operation of franchisees, time-saving and labor-saving.
5. The Investment Promotion Headquarters will provide unified standard media promotion activities, which will comprehensively cover online official websites, public accounts, investment promotion franchise websites, etc., to ensure the brand's reputation in the franchise area.
6. China Merchants Headquarters regularly distributes store management information, and assigns special personnel to guide and supervise store and counter operations, so as to improve single store sales and increase capacity.