In recent years, with the good development of the construction industry and the support of green building materials, the sales of wood flooring are increasing slowly. This is an excellent opportunity for franchisees to start their own businesses. As long as everyone knows how to seize the opportunity, they can make a big show in the flooring industry and reap their own personal wealth. David Wood Flooring With the full support of the headquarters, the home environment is easy to create and the wealth business is easy to start.
1. Store establishment and operation
The headquarters provides a unified store image. The professional design team helps the franchisees to design the image of the David Wood Flooring brand store. It also provides decoration expenses, as well as matching products and tools, to ensure that the franchisees can open as scheduled.
2. Channel construction
The headquarters provides the franchisees of David Wood Flooring with guidance on the site selection, design planning, decoration and installation, and opening ceremony, assists them in channel laying, resource integration, and other work, supports them with special advertising expenses, and also provides promotional materials for various terminal stores, such as promotional gifts, leaflets, and so on.
3. Marketing
The headquarters formulates a complete set of thorough marketing plans for franchisees to help them quickly open the local floor market. All work is uniformly served and handled by the company's elite team, and the franchisee can easily become the boss. In addition, it will also help franchisees to do a good job in customer visits, data collection and other work, and help them build a strong market brand space.
4. Marketing services
The headquarters will help the franchisees prepare various forms of promotional materials, plan and implement promotional activities in all markets nationwide, establish a unified service network and dedicated customer service telephone, and assist them to do a good job in pre-sales, sales and after-sales services.
5. Training improvement
The headquarters will also give detailed training to the sales staff of franchise stores. In addition, the headquarters will regularly arrange special personnel for on-site guidance, provide training, and hold regular sharing and exchange meetings to build a platform for mutual exchange and learning, so as to help franchisees grow up quickly.
6. Product Support
One store can do more than two businesses. David is a diversified enterprise that takes flooring and wooden doors as its core business, and concurrently operates wardrobe, bookcase, cabinet, stairs, wine cabinet, wood veneer and other wood customized household products, with a very strong comprehensive strength.
David wood flooring business philosophy:
1. Agree with the brand operation mode of David Flooring, can well implement the marketing strategy of this mode, and expand a strong market.
2. With qualified business philosophy.
3. With accurate analysis ability and strong judgment on the floor industry.
4. With experience in market promotion and expansion, the market share and reputation of David flooring can be improved.
5. It has a perfect after-sales service department and organizes experienced and competent business talents.
Franchisee requirements:
1. The area of provincial dealers' exclusive stores should be more than 150m2, the secondary market more than 100m2, and the third and fourth markets more than 50m2.
2. The business place of the franchise store should be located in the local key decoration material market, or.
3. Dealers should be familiar with the key projects of local decoration companies, large and small buildings, enterprises and institutions so as to carry out business.
4. It has qualified business reputation and reputation in its business area.
5. It has certain strength, and the market above the third level requires a working capital of at least 500000 yuan.
Construction requirements of David Wood Flooring Franchise Store:
1. The store decoration is designed and decorated according to the unified image of David floor, and the brand image is unified.
2. The store is equipped with David floor VI image items to reflect David culture, and the service is considerate and professional.
Preparation for the opening of the franchise store:
1. Market research → smart selection evaluation → store location determination → store lease signing → store design
2. Sign the franchise agreement → provide the store size photos and other information → the headquarters provides the dealer with the image standard drawing
3. Decoration construction shall be carried out according to the drawings.
4. Project quality acceptance → provide decoration photos to the headquarters → review by the Market Planning Department → implement store decoration support
5. Preparation for pre opening activities (apply to the company in advance for promotional materials needed for opening → opening ceremony)
6. The training plan shall be confirmed before the opening of staff training, and systematic training shall be carried out for salespersons, business personnel, installation personnel and sales service personnel. The headquarters can send specialized personnel to assist in training, functional training and product expertise training.
Description of dealers applying for franchise qualification:
1. Submit copies of the company's business license and personal identity card.
2. Put forward the market development plan of the application area.
3. Sign the dealer agreement, perform the contract and accept supervision.
4. Year end review and renewal.