Job responsibilities: 1. Responsible for brand live broadcast related work, including account diagnosis, live broadcast monitoring, live broadcast data analysis, script optimization, live broadcast rhythm optimization, etc;
2. Instruct the anchor to broadcast live, implement the operation and playing methods of various broadcast rooms, and improve their live broadcast content ability and the sales ability of cars and motorcycles;
3. Analyze the portraits of users and fans, combine user needs and timely go to market concerns, and plan and implement live broadcast content;
4. Be responsible for monitoring and managing live broadcast data, summarizing daily operation data, tracking and studying, regularly analyzing operation results, timely reviewing, continuously optimizing the operation system, improving the number and stickiness of fans through activity planning, data operation, and combining platform activities and hot topics;
5. Improve the live broadcast efficiency of the anchor, and grasp the overall operation direction of the live broadcast product from the four directions of product, content, user and promotion;
6. Sort out and summarize the optimization manual of the live broadcast room, and